# Vintage Rocker Fashion GQ Style UK's Like a Rolling Stone Editorial Channels 70s Style By Jana Pijak | Published 2014-09-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/vintage-rocker-fashion References: [fuckingyoung.es](http://fuckingyoung.es/like-rolling-stone/) & [gq-magazine](http://www.gq-magazine.co.uk/style) Androgynous model Ton Heukels wears a wardrobe of [vintage rocker fashions](https://www.trendhunter.com/trends/the-october-collection) in GQ Style UK's "Like a Rolling Stone" editorial. The image series is captured by photographer Sean Thoman and features styling that pays homage to [Rolling Stones](https://www.trendhunter.com/trends/rolling-stone) founder and original band member Brian Jones. Though often overshadowed by Mick Jagger and Keith Richards, Brian made waves as a style icon before his death in 1969. Ton Heukels channels the deceased rocker in this series that highlights oversized hats, [flamboyant suits](https://www.trendhunter.com/trends/replica-suit) and a retro coif. Vintage rocker fashion makes a triumphant return in this GQ Style UK editorial that looks to the 70s for its flamboyant and eclectic wardrobe picks. This editorial graces the publication's Fall/Winter 2014 issue. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 97% | Activity: 82% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Key Themes Behind This Trend - **Vintage Rocker Fashion:** Fashion industry professionals can embrace the trend and produce a line of vintage rocker-inspired clothing or accessories. - **Androgynous Models:** The entertainment industry, particularly modeling agencies, can pioneer for more androgynous models to push fashion to be more gender-neutral and diverse. - **Nostalgic Styling:** Brands and advertisers can incorporate vintage styling to their marketing strategy to appeal to consumer’s nostalgic and sentimental emotions to increase engagement success. ### Where This Applies - **Fashion:** Fashion businesses can capitalize and expand on the popular trend and produce a line of vintage rocker-inspired clothing or accessories. - **Entertainment:** Modeling agencies and other entertainment companies can push for more androgynous models to increase gender diversity and challenge traditional beauty standards in fashion. - **Advertising:** Brands and advertising agencies can incorporate nostalgic styling into their marketing campaigns to tap into consumer's emotional nostalgia and create a more engaging advertisement. ## Related on Trend Hunter - [Singer-Led Fashion Campaigns](https://www.trendhunter.com/trends/pour-homme-and-neighborhood.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [Iconic Rock Band-Inspired Menswear](https://www.trendhunter.com/trends/the-beatles-collection.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Iconic Band Apparel Series](https://www.trendhunter.com/trends/freaks-store-2.md) - [Legacy Artist-Themed T-Shirts](https://www.trendhunter.com/trends/gap-1.md) - [Music Magazine Cover NFTs](https://www.trendhunter.com/trends/rolling-stone.md) - [Iconic Vintage Electric Guitars](https://www.trendhunter.com/trends/fender.md) - [Retro Nightclub-Themed Collaborations](https://www.trendhunter.com/trends/charles-jeffrey-loverboy-1.md)