# Upcycled Militaristic Graphic Apparel These Ralph Lauren Pieces Feature Vintage Polo Materials By Amy Duong | Published 2018-11-12 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/vintage-polo References: [highsnobiety](https://www.highsnobiety.com/p/polo-ralph-lauren-upcycle-capsule/) & [ralphlauren](https://www.ralphlauren.co.uk/) Ralph Lauren recently unveiled a preview of seasonal goods constructed from its [vintage Polo materials](https://www.trendhunter.com/trends/pleasures-and-polo) in a new form of upcycling for the label. The pieces were showcased on the Polo app and are comprised of beanies, a messenger bag, a rugby shirt and a selection of jackets. All of the items are crafted by hand from previous Polo pieces mixed in with some [overflow](https://www.trendhunter.com/trends/remake-by-burberry) of [military pieces](https://www.trendhunter.com/trends/studio-nicholson-fw25). The digital app also gives consumers a look into the construction process, where the items drawn in are in their respective original forms. The app showcases a cricket sweater and a jacket coming together in a design that is true to the label's perfect balance of preppy and militaristic. The entire limited-edition selection is set to drop on November 15th. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 42% | Activity: 40% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **Upcycling:** The trend for upcycling is creating opportunities for brands to use existing materials to create new, unique products. - **Handcrafted:** The rise of handcrafted products shows that consumers are looking for more personalized and unique items in a market that often mass-produces products. - **Sustainability:** The sustainability trend is driving companies to use more eco-friendly materials and methods in their production processes. ### Who This Affects Most - **Fashion:** The fashion industry can benefit from upcycling by creating exclusive limited-edition collections that appeal to environmentally conscious consumers. - **Accessories:** The accessories industry can tap into the handcrafted trend by offering handmade and unique products that stand out in a sea of mass-produced goods. - **Military Surplus:** The military surplus industry can find new business opportunities by collaborating with fashion brands and repurposing surplus materials for apparel and accessories. ## Related on Trend Hunter - [Heritage Postal Fashion Capsules](https://www.trendhunter.com/trends/ralph-lauren-and-usps.md) - [Fully Recycled Olympic Wear](https://www.trendhunter.com/trends/recycle-based-Olympic-polo.md) - [Reimagined Patchwork Designs](https://www.trendhunter.com/trends/patchwork-americana.md) - [Reissued Heritage Jackets](https://www.trendhunter.com/trends/japanorak.md) - [Americana Baseball Fashions](https://www.trendhunter.com/trends/polo-ralph-lauren-x-new-york-yankees-collection.md) - [Heritage Baseball Caps](https://www.trendhunter.com/trends/polo-ralph-lauren-new-era.md) - [Blazer-Adorned Bear Figures](https://www.trendhunter.com/trends/blazeradorned-bear-figure.md) - [Surplus Fabric Childrenswear](https://www.trendhunter.com/trends/remake-by-burberry.md) - [Sustainable Golf Capsules](https://www.trendhunter.com/trends/hudson-recycled-polos.md)