# Urbanite Wineries Vintage One Takes Vino Out of Wine Country & Into the Big City By Shelby Lee Walsh | Published 2011-05-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vintage-one References: [vintageonewines](http://vintageonewines.com/) If you find it hard to embrace wine country while living your urbanite lifestyle, you'll find [Vintage One](https://www.trendhunter.com/trends/vintage-car-wine-tours) to be a refreshing taking on wine-making. Based in downtown Toronto and using Argentinean family secrets from generations past, this family of vino-lovers will blow you away with their selection of whites, reds, roses and [sparkling wines](https://www.trendhunter.com/trends/2021-vintage). Vintage One offers their services for everything from restaurants to private events and corporate occasions -- all while being conveniently located in downtown Toronto, Ontario. Vintage One invites wine fanatics (or those who are just starting to become one) to Join their "family and experience how a [city winery](https://www.trendhunter.com/trends/trius-tour) can add richness to your urban life." Now that is something that I certainly can toast to. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 58% | Activity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Urban Wine-making:** The trend of urban wineries brings wine-making closer to urban dwellers, allowing them to experience the winemaking process in a convenient and accessible way. - **Alternative Wine Regions:** The emergence of wineries in non-traditional wine regions opens up new opportunities for winemakers to experiment with unique flavors and varietals. - **Customized Wine Experiences:** The trend of personalized and tailored wine experiences offers consumers the chance to create their own unique wines based on their preferences and tastes. ### Who This Affects Most - **Hospitality:** Urban wineries create opportunities for innovative hospitality businesses to offer unique wine-focused experiences in urban settings. - **Event Planning:** The rise of urban wineries provides event planners with new and exciting venues for corporate and private events. - **Food and Beverage:** Restaurants and bars can capitalize on the popularity of urban wineries by featuring unique wines from these establishments in their menus, creating new customer experiences. ## Related on Trend Hunter - [Vintage Car Wine Tours](https://www.trendhunter.com/trends/vintage-car-wine-tours.md) - [Canadian Winery Experiences](https://www.trendhunter.com/trends/kew-vineyards-estate-winery.md) - [Full-Sized Wine Samples](https://www.trendhunter.com/trends/toronto-park-hangs.md) - [Immersive Ice Wine Experiences](https://www.trendhunter.com/trends/obsession-wins-dinners.md) - [Fine Dining Wine Pairings](https://www.trendhunter.com/trends/heart-soil-wine-journey.md) - [Upcycled Wine Brands](https://www.trendhunter.com/trends/rotterdam-urban-winery.md) - [Personified Wine Campaigns](https://www.trendhunter.com/trends/pleasure-to-meet-you.md) - [Curated European Wine Collections](https://www.trendhunter.com/trends/curated-european-wine.md) - [Orchid-Inspired Canadian Wines](https://www.trendhunter.com/trends/grow-wild-1.md)