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# Medieval Mario Illustrations
Vincent Bocognani Draws Nintendo Characters for Mature Crowds

By Jason Soy | Published 2011-08-10 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/vincent-bocognani
References: [ufunk.net](http://www.ufunk.net/en/photoblog/medieval-mario/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:) & [flickr](http://www.flickr.com/photos/vintz/)

The logistics of Mario riding a dinosaur named Yoshi makes total sense in the context of a video game, but these Vincent Bocognani illustrations completely point out its absurdity with his more pragmatic depictions of Nintendo characters.

Vincent Bocognani's drawn a variety of video game favorites and he's always managed to include an element of brutal realism in his illustrations, elevating children's fantasies to unnerving adult nightmares. Seeing Link hold a pulsating heart in his hand definitely makes me re-evaluate what I used to imagine when staring at the onscreen pixels.

**Implications** - Consumers enjoy seeing pop culture staples re-contextualized because they simultaneously offer viewers new content while reinvigorating consumer interest in the source material. Corporations may similarly reinvigorate consumer interest in their old products by giving their goods updated designs.

## Trend Insights (Trend Hunter)

- Score: 5.7/10
- Popularity: 78% | Activity: 85% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What's Driving This Trend

- **Pop Culture Re-contextualization:** Re-contextualizing pop culture staples offers new content and reinvigorates consumer interest in the source material.

### Who This Affects Most

- **Consumer Goods:** Corporations can reinvigorate consumer interest in their old products by giving them updated designs.

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