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# Best Valued Actors
Vince Vaughn Tops Ultimate Star Payback List

By Bianca | Published 2008-07-24 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/vince-vaughn-ultimate-star-payback
References: [salon](http://www.salon.com/wires/ap/entertainment/2008/07/23/D923P6Q80_forbes_star_payback/index.html?source=rss&aim=wires) & [forbes](http://www.forbes.com/media/2008/07/22/star-salary-roi-biz-media-cz_dp_ph_0722payback_slide.html)

Vince Vaughn is the best deal in [Hollywood](https://www.trendhunter.com/trends/elevenlabs-iconic-voices) according the Forbes Ultimate Star Payback list! They said Vince has given directors the best bang for their buck. This is based on the gross income from his last three big theatre movies (*The Break-up*, *Wedding Crashers* and *Dodgeball*) filmed over the last five years. For every dollar they paid him, Vince made studios $14.72 gross income.

The Ultimate Star Payback list â€œcalculated the gross income for each film by adding half the worldwide box office and the first three months of wholesale DVD revenues and then subtracting its budget,â€ Salon.com says. â€œThe gross income was divided by the actor's total compensation to derive his or her payback for the movie.â€

Tobey McGuire came in second with a gross income return of $13.44 for every dollar he was paid for Spider-Man 2 and 3 and for Seabiscuit.

Julia Roberts came third at $13.19 per dollar. Brad Pitt made studios $12.73 for every dollar; Naomi Watts and Matt Damon were both $12.16, George Clooney was $11.56, Jennifer Aniston was $10.48, Hugh Jackman was $9.90 and [Ben Stiller](https://www.trendhunter.com/trends/stillers-soda) made studios $9.50 for every dollar they paid him.

The list ends with Nicole Kidman at spot 35, making studios a measly $1.01 for *The Golden Compass*, *The Invasion* and *Bewitched*.

Kidman's ex, Tom Cruise, brought in $3.99 ï¿½ not altogether surprising, given the imbalance of his high salary demands with the 2007 box-office flop â€œLions for Lambs.â€

Jim Carrey averaged $4.11 per dollar earned in â€œThe Number 23,â€ â€œFun With Dick & Janeâ€ and â€œLemony Snicket's A Series of Unfortunate Events.â€

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 26% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Actor Payback Ratio:** The calculation of gross income compared to actor compensation creates an opportunity for actors who bring in high returns for studios to leverage this data to negotiate higher salaries.
- **Studio Profit Maximization:** Studios can use the data from this list to maximize profits by negotiating salaries based on a potential actor's predicted payback ratio.
- **Box Office Success:** Box office success is still a significant factor in generating a profit for studios and should be considered when hiring actors.

### Where This Applies

- **Film:** The film industry is the primary focus of this data. Producers and agents can assess the value of actors based on their payback ratio.
- **Entertainment:** The entertainment industry, in general, can use this data to compare actor compensation across different media, such as television and streaming sites.
- **Marketing:** Marketers can use the data to target audiences with actors or franchises that bring in high returns for studios and leverage this information for promotional campaigns.

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