# Sophisticated Goth Portraits The Vin Noir Design Scene Exclusive is Darkly Demure By Jana Pijak | Published 2012-12-13 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/vin-noir-design-scene References: [designscene.net](http://www.designscene.net/2012/11/nigel-lew.html) & [nigellew](http://nigellew.com/) The 'Vin Noir' Design Scene editorial is the website's latest online exclusive. The striking fashion story is lensed by Nigel Lew who captures Liz Bell Agency model Shayleen D. Shayleen is elegant and demure in a [dark all-black wardrobe](https://www.trendhunter.com/trends/midnightblack-collection) chosen by stylist Vincent Lee. The model sports [dark-lipped makeup](https://www.trendhunter.com/trends/romnd-black-lip), black nail polish and chic hair styling by Oz Zandiyeh, MAC Cosmetics and Essie Polishes. The Vin Noir Design Scene exclusive editorial highlights a dark wardrobe that features pieces from Rachel by Rachel Roy, Vincent Lee Couture and Topshop among many others. The sublime photoshoot exudes a classic air of elegance that transcends a multitude of generations and pays homage to a [Gothic style reference](https://www.trendhunter.com/trends/wednesday-capsule) in a subtle and sophisticated way. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 80% | Activity: 59% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Dark Fashion:** Disruptive innovation opportunities can be found in creating sustainable and eco-friendly dark fashion brands that cater to the growing demand for ethically produced clothing. - **Elegant Demure:** Opportunities for disruptive innovation exist in developing beauty products and services that cater to the trend of elegant and demure aesthetics, such as natural and minimalist makeup and hairstyling. - **Gothic Revival:** The revival of gothic aesthetics presents opportunities for disruptive innovation in interior design, home decor, and architecture, with a focus on creating modern interpretations of gothic elements. ### Who This Affects Most - **Fashion Retail:** Fashion retailers can leverage the dark fashion trend by incorporating gothic-inspired collections and marketing them as a unique and edgy style option. - **Beauty and Cosmetics:** The elegant and demure trend opens up opportunities for disruptive innovation in creating beauty products that emphasize a natural and minimalistic look, appealing to consumers seeking a more subdued aesthetic. - **Interior Design:** The gothic revival trend provides opportunities for disruptive innovation in interior design, where designers can explore modern interpretations of gothic elements to create unique and captivating spaces. ## Related on Trend Hunter - [Noir-Inspired Luxury Cosmetic Collections](https://www.trendhunter.com/trends/rouge-noir.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md)