# Wood Sunglasses Recycling Program Vilo Sunglasses offer an Eco-Friendly and Charitable Alternative By Joshua Peacey | Published 2020-03-09 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/vilo-sunglasses References: [viloeyewear](https://viloeyewear.com) & [viloeyewear](https://www.viloeyewear.com/pages/vilo-recycling-program) Vilo Eyewear is an eco-friendly wooden sunglasses brand that has set out to deliver innovative ways of providing customers with a circular recycling program, effectively preventing sunglasses from going to landfill. When you donate your old pair of plastic sunglasses, Vilo offers a discount on a new pair of wooden sunglasses. Vilo believes wooden sunglasses are the way to go but by giving that old pair of plastic sunglasses a new life with someone else, the brand can prevent it ending up unnecessarily in a landfill. Not only that but for each purchase Vilo gives away 10% of their profits to A21, helping prevent human trafficking and slavery around the world. Image Credit: Vilo ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 38% | Activity: 33% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### Why This Trend Is Growing - **Circular Sunglasses Recycling:** Vilo Eyewear's innovative approach prevents sunglasses from contributing to landfill waste by offering a circular recycling program. - **Eco-friendly Wooden Sunglasses:** Vilo Eyewear's wooden sunglasses offer an eco-friendly alternative to traditional plastic frames. - **Charitable Business Model:** Vilo Eyewear's 10% profit donation to A21 supports the fight against human trafficking and slavery. ### Industries Being Reshaped - **Fashion Accessories:** Vilo Eyewear's wooden sunglasses offer a unique and sustainable option in the fashion accessories industry. - **Sustainable Retail:** Vilo Eyewear's circular recycling program and eco-friendly products showcase innovative ideas for sustainable retail. - **Socially Responsible Businesses:** Vilo Eyewear's charitable model demonstrates the potential for businesses to make a positive impact beyond profit. ## Related on Trend Hunter - [Recycled Cyclist Sunglasses](https://www.trendhunter.com/trends/vallon-watchtowers-cycling-sunglasses.md) - [Organic Collaboration Sunglasses](https://www.trendhunter.com/trends/armedangels.md) - [Eco-Friendly Eyewear Collections](https://www.trendhunter.com/trends/material-matters-collection.md) - [Vintage-Inspired Wooden Sunglasses](https://www.trendhunter.com/trends/delray-se-sunglasses.md) - [Stylish Everyday Frames](https://www.trendhunter.com/trends/zenni-optical-introduced.md) - [Hybrid Cyclist Sunglasses](https://www.trendhunter.com/trends/sunski-velo.md) - [Trendy Eco-Conscious Eyewear](https://www.trendhunter.com/trends/bajio-sunglasses.md) - [Dessert-Inspired Spring Collections](https://www.trendhunter.com/trends/woodys-ss24-collection.md) - [Classic Sporty Sunglasses](https://www.trendhunter.com/trends/vallon-daytrippers.md)