# Delicious Dessert Ads These Viking Line Cruises Ads Promise a Delectable Vacation By Leslie Chen | Published 2011-05-19 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/viking-line-cruises-ads References: [adsoftheworld](http://adsoftheworld.com/media/print/viking_line_cruises_fun_and_stuff_icecream) Using the lure of [tasty desserts](https://www.trendhunter.com/trends/delicious-dessert-company), these [Viking Line Cruises](https://www.trendhunter.com/trends/monster-energy-juiced-viking-berry) ads make a promise from the company to provide a delicious vacation. With images of a toppling cake and ice cream, the ads promise an enjoyable cruise. The Viking Line Cruises ads each feature two pictures with a "yes" or "no" underneath each one. The ice cream image has a cone with barely any ice cream in it and the word "no" underneath, while the cone beside it is loaded with numerous scoops of ice cream, chocolate syrup and many other confections on top. The cone with the million toppings has a "yes" underneath. The Viking Line Cruises ads make the ideal vacation come to life through these delectable images. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 37% | Activity: 68% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### Key Themes Behind This Trend - **Food-focused Advertising:** Restaurants and food-based businesses could benefit from using mouth-watering images in their advertising to attract customers. - **Image-based Marketing:** Businesses in various industries can utilize powerful images in their marketing to draw in potential customers and create brand recognition. - **Experience-based Promotion:** Companies can promote their services by highlighting the enjoyable experiences that come with using their products or services. ### Where This Applies - **Cruise Ship Industry:** Cruise lines and travel companies can benefit from highlighting the fun and delicious experiences that come with taking a cruise. - **Restaurant Industry:** Restaurants can utilize appetizing images in their advertising to attract customers and promote their unique dining experiences. - **Tourism Industry:** Tourism companies can draw in potential customers by highlighting the enjoyable experiences and unforgettable memories that come with traveling to and exploring new locations. ## Related on Trend Hunter - [Sound-Focused Ice Cream Ads](https://www.trendhunter.com/trends/magnum-ice-cream-ads.md) - [Extra Indulgent Ice Creams](https://www.trendhunter.com/trends/extra-indulgent-ice-cream.md) - [Ready-to-Serve Frozen Desserts](https://www.trendhunter.com/trends/vandemoortele-desserts.md) - [Carefree Ice Cream Campaigns](https://www.trendhunter.com/trends/hagendazs-x-pierre-herm-campaign.md) - [Nostalgic Ice Cream Treats](https://www.trendhunter.com/trends/van-leeuwen-ice-cream-products.md) - [Indulgent Cinema Screenings](https://www.trendhunter.com/trends/indulgent-with-gu.md) - [Deluxe Mini Frozen Treats](https://www.trendhunter.com/trends/carte-dor-products.md) - [Decadent Dessert Bars](https://www.trendhunter.com/trends/the-dessert-bar.md) - [Cruise Line-Approved Frozen Treats](https://www.trendhunter.com/trends/yogurtland-and-princess-cruises.md)