# Cosmopolitan 60s Fashion The View of the Times 'Pop' Editorial Stars Sophisticate Lauren Auerbach By Meghan Young | Published 2012-05-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/view-of-the-times-pop References: [fashiongonerogue](http://fashiongonerogue.com/lauren-auerbach-andoni-arantxa-view-times-ss-2012/) & [viewofthetimes](http://www.viewofthetimes.com/) Model Lauren Auerbach looks almost like a vintage Barbie doll in the View of the Times 'Pop' editorial. Clad in sophisticated 60s outfits, everything from the voluminous hairdo to the [retro-filtered photoshoot](https://www.trendhunter.com/trends/lillys-vintage-vault) is from another era. In fact, the looks showcased throughout the editorial would be something 'Mad Men' character Megan Draper would don. Captured by Spanish photography duo Andoni & Arantxa, the View of the Times Pop editorial appears in the spring and summer issue of the Spanish publication. The American beauty was styled by Michele Bagnara in a wardrobe filled with the designs of Yves Saint Laurent, [Celine](https://www.trendhunter.com/trends/celines-zhangyuan-popup), Jil Sander, [Dior](https://www.trendhunter.com/trends/dior-new-look) and more. Hairstylist Andrew Guida gave her a curled coif while makeup artist Andrea Costa finished with pink lips. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 97% | Activity: 97% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Retro Fashion:** Opportunity for clothing brands to introduce vintage-inspired collections. - **Nostalgic Styling:** Opportunity for beauty professionals to create looks that evoke past eras. - **Retro Photography:** Opportunity for photographers to use vintage aesthetics in modern photoshoots. ### Industries Being Reshaped - **Fashion:** Disruption opportunity for fashion brands to tap into the 60s fashion revival trend. - **Beauty:** Disruption opportunity for beauty brands to offer products and services that cater to nostalgic styling trends. - **Photography:** Disruption opportunity for photographers to differentiate themselves by offering retro-themed photoshoots. ## Related on Trend Hunter - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Iconic Singer-Starring Campaigns](https://www.trendhunter.com/trends/saint-laurent-and-diana-ross.md) - [Detailed Filmic Fashion Publications](https://www.trendhunter.com/trends/barbie-the-world-tour.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Doll-Themed Fashion Collections](https://www.trendhunter.com/trends/the-barbie-movie.md) - [Fashion Legend Barbie Dolls](https://www.trendhunter.com/trends/claudia-schiffer-barbie.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Comfortably Chic Capsules](https://www.trendhunter.com/trends/modern-muse.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md)