<!-- canonical: https://www.trendhunter.com/trends/video-cards -->
<!-- robots: noindex -->

# Personalized Video Cards
American Greetings' SmashUp Video Cards Feature Weird Al Yankovic

By Laura McQuarrie | Published 2022-03-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/video-cards
References: [prnewswire](https://www.prnewswire.com/news-releases/american-greetings-launches-smashup-video-card-featuring-weird-al-yankovic-301507911.html) & [americangreetings](https://www.americangreetings.com/detail/ecards/birthday/weird-al-yankovic-birthday-smashup/pn/prod3534209)

![Personalized Video Cards](https://cdn.trendhunterstatic.com/thumbs/474/video-cards.jpeg)

Comedy recording artist Weird Al Yankovic stars in a SmashUp video card from American Greetings that shares [fun-filled greetings](https://www.trendhunter.com/trends/gift-card-greetings) with fast-moving, hilarious content. Sending happy birthday wishes is more fun than before thanks to an over-the-top greeting experience that includes the recipient's name and age.

The video kicks off with a subdued Yankovic seated in a dark leather chair at a traditional desk, then a pop-up barbershop quartet joins, along with a gospel choir, balloons, confetti and a large personalized cake. The SmashUp experience can be had through the SmashUps app and Blue Mountain ecards app for [iPhone](https://www.trendhunter.com/trends/duckduckgo-4) and Android.

This [personalized video card birthday greeting](https://www.trendhunter.com/trends/naughty-or-nice-video) shares a performance of Happy Birthday to You, now in the public domain, as well as an original composition that's unmistakably by Yankovic.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 10% | Activity: 36% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### What Makes This Trend Stand Out

- **Personalized Video Greetings:** Expanding personalized video greetings for all occasions.
- **Celebrity Collaboration:** Integrate celebrities or influencers into personalized video greetings to attract a wider audience.
- **Enhanced Greeting Experience:** Incorporate augmented reality and other immersive technologies to bring personalized video greetings to life.

### Sectors Adopting This

- **Greeting Cards:** Partner with recording artists and celebrities for personalized video greetings to enhance the traditional greeting card industry.
- **Mobile Apps:** Develop and market personalized video greeting card apps that offer innovative, engaging experiences for users to send greetings from their mobile devices.
- **E-commerce:** Provide a broader range of video content for e-card and personalized greeting card selections for greater customization options and increased revenue.

## Related on Trend Hunter

- [Personalized Puppet Video Cards](https://www.trendhunter.com/trends/smashup-video-ecard.md)
- [Personalized Video Greeting Cards](https://www.trendhunter.com/trends/video-greeting-cards.md)
- [Festive Digital Musician Greetings](https://www.trendhunter.com/trends/creatacard-greetings.md)
- [Personalized Holiday Newsletters](https://www.trendhunter.com/trends/pics-wishes.md)
- [Quirky eCard Platforms](https://www.trendhunter.com/trends/happiepages.md)
- [Convenient Online Greeting Cards](https://www.trendhunter.com/trends/happy-tree-cards.md)
- [AI Greeting Creators](https://www.trendhunter.com/trends/wishbot.md)
- [Phygital Greeting Cards](https://www.trendhunter.com/trends/gift-card-greetings.md)
- [Personalized Cartoon Videos](https://www.trendhunter.com/trends/cameo.md)
