# Layered Lingerie Pieces The Victoire Mac-Dauxerre Grey SS 2011 Shoot is Light and Airy By Renee Ramsarran | Published 2011-02-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/victoire-mac-dauxerre-grey-ss-2011-shoot References: [fashiongonerogue](http://fashiongonerogue.com/victoire-macdauxerre-jacques-habbah-grey-ss-2011/) & [grey-magazine](http://www.grey-magazine.com/) Like the feeling of a warm summer breeze, the [soft color palette](https://www.trendhunter.com/trends/jiyongkim-fw25) in the Victoire Mac-Dauxerre Grey SS 2011 editorial presents a [light and airy wardrobe](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection). The minimal makeup artistry really stands out in this shoot, with the [pretty pink lips](https://www.trendhunter.com/trends/contemporary-femininity) and bright blue eyeliner making for a fresh and beautiful face. The Victoire Mac-Dauxerre Grey SS 2011 shoot was shot by photographer Jacques Habbah and styled by fashion editor Moreno Galata. **Implications** - Consumers in contemporary society are no longer attracted to styles that feature a darker aesthetic. Items that contain a more subtle style are appealing to those female shoppers who want to maintain a timeless appearance. Companies could focus on this when coming out with new items. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 80% | Activity: 56% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Light and Airy Wardrobe:** Opportunity for companies to create clothing lines with soft color palettes and minimal makeup for a fresh and beautiful look. - **Subtle Style:** Opportunity for companies to cater to female shoppers who prefer a more timeless and subdued aesthetic. - **Timeless Appearance:** Opportunity for companies to develop products that appeal to customers seeking a classic and enduring fashion sense. ### Sectors Adopting This - **Fashion:** Opportunity for fashion companies to design and produce clothing lines that embrace the light and airy aesthetic. - **Beauty:** Opportunity for beauty companies to create makeup looks that complement the soft color palette and minimal style. - **Retail:** Opportunity for retail companies to curate collections that cater to customers looking for timeless and subtle fashion choices. ## Related on Trend Hunter - [Vibrant Lingerie Collections](https://www.trendhunter.com/trends/lorette-springsummer-collection.md) - [Intimate Spring Fashion](https://www.trendhunter.com/trends/louis-vuitton-springsummer-2026.md) - [Liberating Lingerie Collections](https://www.trendhunter.com/trends/zhilyova.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md) - [Gingham-Forward Apparel Edits](https://www.trendhunter.com/trends/maison-amorys-gingham-edit.md) - [Whimsical Feminine Runway Shows](https://www.trendhunter.com/trends/wild-rose-sparrow.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md)