# Pink-Accented Punk Pictorials Vicky by Bettina Genten Captures a Girl Who is Lost and Confused By Sarah Robson | Published 2012-07-23 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/vicky-by-bettina-genten References: [bentrovatoblog](http://bentrovatoblog.com/photography/vicky-bettina-genten/) & [bettinagenten](http://bettinagenten.com/) Vicky by Bettina Genten tells a captivating story of a girl with some attitude who appears lost and confused. The stylist Lisa Lapauw has dressed the model in [colorful tube tops](https://www.trendhunter.com/trends/velvet-heat) and [leather and jean jackets](https://www.trendhunter.com/trends/girls-dont-cry-collection) from Levi's, Flippa K, Wildfox and more. This editorial mixes colors with a [rocker theme](https://www.trendhunter.com/trends/essie-punk-at-heart-collection), and the tips of the model's hair are dyed pink, revealing the model's edgy personality. The photographer captures the model in a vulnerable state, but she is "ready to attack if necessary." The model's makeup by Adélaïde Vonêche is kept very natural with a peachy lipstick. Bettina Genten is a young Brussels, Belgium-based fashion photographer, and she is known for her previous editorial 'The Outskirts.' ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 75% | Activity: 40% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **Colorful-punk Fashion:** Disruptive innovation opportunity: Explore sustainable and inclusive punk fashion brands that embrace bold colors and incorporate ethical materials. - **Edgy Beauty Looks:** Disruptive innovation opportunity: Develop vegan and cruelty-free beauty products for creating unconventional and edgy makeup looks. - **Storytelling Editorials:** Disruptive innovation opportunity: Utilize virtual reality (VR) technology to create immersive and interactive editorial experiences that engage readers in the narrative. ### Sectors Adopting This - **Fashion:** Disruptive innovation opportunity: Introduce a subscription-based clothing rental service specializing in punk-inspired outfits. - **Beauty:** Disruptive innovation opportunity: Create a line of gender-neutral and environmentally friendly hair dyes that offer a wide range of vibrant colors. - **Media and Publishing:** Disruptive innovation opportunity: Develop an augmented reality (AR) magazine app that brings fashion editorials to life through interactive elements and behind-the-scenes content. ## Related on Trend Hunter - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Harajuku-Inspired Slip-Ons](https://www.trendhunter.com/trends/harajuku-punk.md) - [Delicate Strawberry Print Bikinis](https://www.trendhunter.com/trends/pink-by-frankies-bikinis.md) - [Comfort-Forward Heel Collections](https://www.trendhunter.com/trends/vicki-collection.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md)