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# Bizarre Boat Photo Props
The Vice 'Wet N' Wild' Photoshoot is Nowhere Near Water

By Tiana Reid | Published 2010-06-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vice-wet-n-wild
References: [viceland](http://www.viceland.com/int/v17n5/htdocs/fashion-wet-n-wild-436.php) & [davidtitlow](http://www.davidtitlow.com/)

The setting of the Vice 'Wet N' Wild' spread, which was shot by David Titlow and styled by Teddy George-Poku, is nowhere near a boat or a large body of water.

Typically, boat-inspired clothing is usually accompanied by some water, a boat or even a pool. But this photoshoot takes the whole nautical idea and incorporates it mostly into its bizarre props, like a boat in a bottle, a city fountain, a bathtub and a rubber jellyfish toy. This is Vice we're talking about, after all.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 47% | Activity: 42% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Boat-inspired Clothing Without Water:** Opportunity to disrupt the fashion industry by creating boat-inspired clothing that can be worn outside of traditional water settings.
- **Nautical Theme Without Traditional Props:** Opportunity to disrupt the event planning industry by offering unique nautical-themed props that do not involve boats or pools.
- **Absurd Prop Photography:** Opportunity to disrupt the photography industry by offering absurd prop photography as a way to stand out in the market.

### Who This Affects Most

- **Fashion:** The fashion industry can embrace boat-inspired clothing without the need for a water display.
- **Event Planning:** The event planning industry can offer clients nautical-themed props that are unique and do not require traditional water settings.
- **Photography:** The photography industry can create a niche in absurd prop photography as a way to differentiate from competitors.

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