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# Shimmer-Splattered Photoshoots
The Vice Glitter Bombed Editorial Glimmers with a Splash

By Alexandra Serrano | Published 2012-08-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vice-glitter-bombed-editorial
References: [vice](http://www.vice.com/en_uk/read/glitter-bombed-0000315-v19n8)

With stunning visuals, the Vice Glitter Bombed Editorial showcases glitzy fashion.

Modish styling by Annette Lamothe-Ramos makes this editorial a one-of-a-kind show of hip style. Boasting pieces by [Adidas](https://www.trendhunter.com/trends/shmoofoil) x Opening Ceremony, Original [Penguin](https://www.trendhunter.com/trends/zoologist-penguin), Rachel Zoe and Jeremy Scott, the separates are accessible stunners that would be found as staples in any urban fashionista’s closets. The added twist to the style story, as captured by photographer Glynis Selina Arban, is the stunning theme of [glitter bombing](https://www.trendhunter.com/trends/glitter-pop-lemonade).

A seeming emancipation of all things glitzy, each style story is complimented by striking glitter rain. Splashed on the face, dropping from the skies and creating a visage cloud, the sparkle of this editorial is exuberant. With one model pictured bathing in shimmer, one craves the incorporation of glitter for an added sheen.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 55% | Activity: 17% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Glitter Bombing:** Opportunity to explore the use of glitter as a disruptive element in fashion and design
- **Hip Urban Fashion:** Opportunity for brands to showcase accessible yet trendy clothing items for the urban fashion market
- **Visual Storytelling:** Opportunity to showcase products and brands with visually-striking editorial campaigns

### Sectors Adopting This

- **Fashion:** Fashion brands can utilize glitter as a design element and create hip, urban fashion staples for their target market
- **Photography:** Photographers can adopt the visually-striking style of the Vice Glitter Bombed Editorial to tell a story through their photography
- **Beauty:** Beauty brands can incorporate glitter into their product lines and marketing campaigns to cater to consumers desiring a glamorous touch in their beauty routines

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