# Female-Led Financial Literacy Platforms Vestpod Empowers Women Through Podcasts and Workshops By Jana Pijak | Published 2020-08-18 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/vestpod References: [vestpod](https://www.vestpod.com/) Vestpod is a [financial literacy platform for women](https://www.trendhunter.com/trends/cash-critters) that aims to make the subject of money less daunting through custom workshops, educational resources, events and an engaging podcast. Founded by Emilie Bellet, an ex-private equity analyst, Vestpod is a digital platform that aims to make finance relatable and easy to process -- thanks to the prevalence of intimidating language among traditional investment firms, resulting in financial concepts that are made to sound more complex than they are. Hosting 21 events in London last year, the brand also introduced founder Emilie Bellet's first book "You’Re Not Broke, You’re Pre-Rich," along with adding new episodes to its podcast The Wallet. Featured episodes have included themes like [building a mindset for success](https://www.trendhunter.com/trends/women-entrepreneur), [launching a business with limited funding](https://www.trendhunter.com/trends/you-llc) and repaying credit card debt. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 44% | Activity: 62% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) ## Key Themes ### What Makes This Trend Stand Out - **Financial-literacy-for-women:** Empowering women through financial literacy platforms and custom workshops presents opportunities for a female-focused disruptive innovation in the finance industry. - **Simplifying-financial-concepts:** Simplifying financial concepts through engaging podcasts and educational resources presents opportunities for innovative firms in the investment industry. - **Intimidation-free-finance:** Creating an intimidation-free financial experience through female-led digital platforms presents an opportunity for disruptive innovation in the financial sector. ### Sectors Adopting This - **Finance:** The finance industry can utilize female-led financial platforms and educational resources to improve accessibility and create a more inclusive environment. - **Investment:** Intimidation-free platforms and podcasts could help innovative investment firms attract more customers, especially among women. - **Education:** Custom workshops and educational resources for financial literacy present an opportunity for disruption in the education industry. ## Related on Trend Hunter - [Women-Focused AI-Powered Financial Platforms](https://www.trendhunter.com/trends/aipowered-financial-platform.md) - [Investment Automation Platforms](https://www.trendhunter.com/trends/investment-automation-platform.md) - [Financial Literacy Metaverses](https://www.trendhunter.com/trends/fortune-island.md) - [Youth-Focused Financial Literacy Guides](https://www.trendhunter.com/trends/lakefront-finance.md) - [Financial Literacy Board Games](https://www.trendhunter.com/trends/gamified-financial-literacy.md) - [Digital Community-Branded Product Lines](https://www.trendhunter.com/trends/girl-math-gang.md) - [Couple Investment Platforms](https://www.trendhunter.com/trends/couple-investment.md) - [Nigerian Fintech Apps](https://www.trendhunter.com/trends/fintech-app.md) - [Parental Investing Platforms](https://www.trendhunter.com/trends/investing-platform.md)