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# Jersey Vests
Paris Fashion Line In-vests in NBA Team Jersey Athletic Wear

By Going Like Sixty | Published 2009-05-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/vest-nba-jersey-paris-fashion-for-athletic-wear
References: [colette.fr](http://www.colette.fr/#/eshop/article/166905/nelson/121/)

As the NBA winds its way to the finals, why a merchandiser in the US isn’t jumping all over this fashion, I’ll never know. Wearing NBA jerseys is accepted practically everyplace, especially during the NBA championship playoffs.

As the Orlando Magic, [Cleveland Cavaliers](https://www.trendhunter.com/trends/the-crust-crusher), [Los Angeles Lakers](https://www.trendhunter.com/trends/mitchell-and-ness), and [Denver Nuggets](https://www.trendhunter.com/trends/dionilife) play it down to the final two, jerseys are hot. These NBA team vests are from a Paris fashion designer and as far as I can tell, not available in the U.S.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 56% | Activity: 46% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### Why This Trend Is Growing

- **NBA Fashion Line:** Opportunity for US merchandisers to create their own NBA-inspired fashion line.
- **International Sports Merchandising:** Potential for US sports merchandisers to expand their offerings by sourcing international sports apparel.
- **Global Jersey Trend:** Rise in popularity of NBA jerseys opens up opportunities for global fashion brands to create their own jersey-inspired garments.

### Industries Being Reshaped

- **Fashion Retail:** Disruptive innovation opportunity for fashion retail to tap into the NBA jersey trend by designing and selling their own versions.
- **Sports Merchandising:** Opportunity for sports merchandising companies to collaborate with international fashion designers and bring their products to the US market.
- **Athletic Apparel:** Potential for athletic apparel manufacturers to incorporate elements of NBA team jerseys into their own lines, attracting basketball fans and athletes alike.

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