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# Touchscreen Mounted E-Cigarettes
The 'VERTX' E-Cigarette is the Only Micro E-Cig with a Screen

By Joey Haar | Published 2016-07-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/vertx-ecigarette
References: [engadget](https://www.engadget.com/2016/07/27/vertx-e-cigarette-touchscreen/) & [v2](https://www.v2.com/learn/vertx)

E-cigarettes are already hugely popular, so it's hard to believe that they could be substantially changed in any way, but the new VERTX e-cigarette does just that by becoming the first micro e-cig to have a built-in touchscreen. The screen allows vapers to adjust the heating element's voltage and to change settings for the VERTX e-cigarette's LED indicators.

Aside from the literal flashiness of the VERTX's touchscreen, the e-cig bests similarly sized devices in other ways, too. The heating element offers a purported 650 puffs per cartridge, which is three times more efficient than competing devices. It also claims to have the longest battery life of any [micro e-cigarette](https://www.trendhunter.com/trends/mini-tank).

The addition of a touchscreen may be minor, but in the competitive e-cigarette market, that may be enough to put the VERTX e-cigarette above the rest.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 64% | Activity: 70% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Why This Trend Is Growing

- **Touchscreen E-cigarettes:** The integration of touchscreen technology in e-cigarettes presents an opportunity for companies to appeal to tech-savvy users and differentiate their products in a competitive market.
- **Efficient Cartridges:** Developing e-cigarette cartridges that offer more puffs per use can provide cost savings for users and a competitive advantage for manufacturers.
- **Extended Battery Life:** Enhancing e-cigarette battery life can improve the user experience, reduce maintenance, and benefit the environment by reducing the frequency of battery disposal.

### Industries Being Reshaped

- **E-cigarette:** Manufacturers of e-cigarettes can invest in touchscreen technology, cartridge efficiency, and battery life to stand out in a crowded market.
- **Consumer Electronics:** Companies that specialize in consumer electronics can explore opportunities to expand their product lines by producing touchscreen e-cigarettes.
- **Sustainable Technology:** Exploring ways to improve e-cigarettes' battery life and reduce waste can contribute to the development of more sustainable technology and practices in the e-cigarette industry.

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