# Edgy Street Opulence Catalogs The Latest Versus Versace Lookbook Celebrate Ornate Prints By Jana Pijak | Published 2014-11-17 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/versus-versace-lookbook References: [fuckingyoung.es](http://fuckingyoung.es/versus-versace-springsummer-2015-lookbook/) & [versusversace](http://www.versusversace.com/) The Versus [Versace](https://www.trendhunter.com/trends/signature-eyewear-collection) lookbook for Spring/Summer 2015 is inspired by [street opulence](https://www.trendhunter.com/trends/libertas) and [edgy hip-hop styles](https://www.trendhunter.com/trends/wildest-ones-yet). Whether taking cues from a denim-clad Justin Timberlake and Britney Spears or 2000s era Missy Elliot, models poses in Canadian tuxedo ensembles that are made up of jean cut-offs and distressed fabric washes. Paired with sporty jersey tops and jewelry, these denim pairings are reflective of a nostalgic hip-hop inspiration. The retro-themed fashions are showcased alongside baroque print tops and dresses that embody a traditional Versace aesthetic. Overall, the Versus Versace lookbook for Spring/Summer 2015 celebrates comfort and urban opulence. With hip-hop at the fashion forefront, Versace markets their younger label to fans of both nostalgic and current rap music. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 80% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### Key Themes Behind This Trend - **Street Opulence Fashion:** Opportunities for fashion brands to incorporate edgy hip-hop styles and comfortable, yet ornate prints into their designs. - **Retro Hip-hop Nostalgia:** Disruptive innovation opportunities that merge nostalgic hip-hop styles with modern fashion trends. - **Sporty Urban Aesthetics:** Opportunities to create comfortable and stylish sportswear-inspired clothing for urban consumers. ### Where This Applies - **Fashion Industry:** The fashion industry can adapt to the growing trend of street opulence and merge hip-hop nostalgia with modern trends. - **Jewelry Industry:** There are opportunities for the jewelry industry to create affordable but fashionable accessories to complement street opulence fashion. - **Sportswear Industry:** The sportswear industry can adapt to the growing trend of urban aesthetics by creating comfortable and stylish sportswear-inspired clothing for urban consumers. ## Related on Trend Hunter - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Freedom-Theme Streetwear](https://www.trendhunter.com/trends/libertas.md) - [Music-Informed Fashion Collections](https://www.trendhunter.com/trends/roc-nation-and-moncler.md) - [Luxury Statement Frames](https://www.trendhunter.com/trends/signature-eyewear-collection.md) - [Luxurious Spring-Ready Streetwear](https://www.trendhunter.com/trends/ambush-5.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Brand Refresh Preview Events](https://www.trendhunter.com/trends/cheap-monday-event.md)