# Flushed Fuchsia Campaigns The Versus by Versace Spring Summer 2010 Ad is All in Pink By Katherinev123 | Published 2010-02-03 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/versus-by-versace-spring-summer-2010 References: [designscene.net](http://www.designscene.net/2010/02/lara-stone-for-versus.html) & [versace](http://www.versace.com/) Lara Stone takes the spotlight--a [very pink spotlight](https://www.trendhunter.com/trends/longchamps-le-pliage-xtra)--in the Versus by [Versace](https://www.trendhunter.com/trends/signature-eyewear-collection) Spring Summer 2010 campaign. Including both a print ad and commercial, the campaign was directed by Craig McDean and showcases the supermodel, wind-blown and sultry, in promotion of the [Versus fragrance](https://www.trendhunter.com/trends/dior-addict-1). The commerical for the Versus by Versace Spring Summer 2010 campaign, shown here, has Stone dancing in a room of mirrors, with strobe-light flashes of light amidst a wash of hot pink. Something tells me hot pink is one of Versace's must-wear colors for next season. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 55% | Activity: 47% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### Key Themes Behind This Trend - **Pink Fashion Campaigns:** Fashion brands can disrupt the market with ad campaigns that feature bold and monochromatic colors like pink. - **Celebrity-driven Fragrance Campaigns:** Fragrance companies can leverage celebrities to endorse their products and drive brand awareness. - **Mirror Room Set Designs:** Brands can create unique and immersive experiences for customers by incorporating mirrored rooms in their campaigns. ### Where This Applies - **Fashion:** Fashion brands can leverage bold and monochromatic colors in their ad campaigns to drive customer engagement. - **Fragrance:** Fragrance companies can use celebrity endorsements to differentiate their products and stand out in the market. - **Set Design:** Set design companies can create unique and immersive experiences for brands by incorporating mirrored rooms in their campaigns. ## Related on Trend Hunter - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Luxury Statement Frames](https://www.trendhunter.com/trends/signature-eyewear-collection.md) - [Fragrance-Integrated Fashion Accessories](https://www.trendhunter.com/trends/bright-crystal.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Iconic Stylish Bag Campaigns](https://www.trendhunter.com/trends/fendis-summer-2025-campaign.md) - [Iconic Singer-Starring Campaigns](https://www.trendhunter.com/trends/saint-laurent-and-diana-ross.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md)