# Ornate Champion Catalogues The Versace Menswear Spring/Summer 2013 Collection is Over-the-Top By Jana Pijak | Published 2012-07-27 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/versace-menswear-spring-summer-2013 References: [dazeddigital](http://www.dazeddigital.com/fashionweek/menswear/ss13/gallery/34/13777/0/versace-menswear-ss-13) The [Versace](https://www.trendhunter.com/trends/signature-eyewear-collection) Menswear Spring/Summer 2013 collection is inspired by heavyweight champion style. From ornate oversized belts to metallic textiles combined with an abundance of pattern, this over-the top lookbook stays true to the ultra-glam aesthetic synonymous with the Versace label. The brand's high-profile designer Donatella Versace pushes style boundaries, dressing models in a mix of barely there garments that are both loud and daring. In addition to [body-hugging briefs](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler), the Versace Menswear Spring/Summer 2013 collection also features sophisticated suits and retro-infused outerwear. Captured by photographer Barbara Anastacio, this personality-filled catalogue juxtaposes poolside looks along with Donatella's semi-formal take on tailoring. From sleek lines and metallic summer hues to decorative Gladiator-themed accessories, this stunning menswear collection is sure to be worn by the attention-loving fashionisto. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 76% | Activity: 44% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Heavyweight Champion Style:** Disruptive innovation opportunity: Develop a line of fashion accessories that combine the ornate and oversized aesthetics of heavyweight champion style with contemporary designs. - **Ultra-glam Aesthetic:** Disruptive innovation opportunity: Create a line of high-end fashion garments that embrace the ultra-glam aesthetic synonymous with the Versace label, catering to a niche market of fashion-forward individuals. - **Retro-infused Outerwear:** Disruptive innovation opportunity: Design a collection of retro-inspired outerwear that combines classic styles with modern functionality, appealing to fashion-conscious consumers looking for unique pieces. ### Sectors Adopting This - **Fashion Accessories:** Disruptive innovation opportunity: Develop innovative and extravagant fashion accessories to complement the ornate and oversized aesthetics of heavyweight champion style. - **Luxury Fashion:** Disruptive innovation opportunity: Explore new ways to incorporate the ultra-glam aesthetic synonymous with the Versace label into luxury fashion designs, attracting affluent consumers seeking opulent and attention-grabbing garments. - **Outerwear:** Disruptive innovation opportunity: Create a line of retro-inspired outerwear that combines vintage elements with modern trends, tapping into the market demand for unique and stylish outerwear options. ## Related on Trend Hunter - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md) - [Luxury Statement Frames](https://www.trendhunter.com/trends/signature-eyewear-collection.md) - [Leisure Performance Style](https://www.trendhunter.com/trends/lamborghini-and-orlebar-brown.md) - [Workwear-Inspired Fashion Collections](https://www.trendhunter.com/trends/fendi-springsummer-2024.md) - [Minimalist Gallery Runways](https://www.trendhunter.com/trends/saint-laurent-springsummer-2024.md) - [Sculptural Statement Watches](https://www.trendhunter.com/trends/versace-fw25.md) - [Men's Summer Swimwear Capsules](https://www.trendhunter.com/trends/vilebrequin-x-joel-mesler.md)