# Luxe Cowboy Biker Collections Versace Fall/Winter 2014 Menswear Blends Bling with a Tough Edge By Laura McQuarrie | Published 2014-01-12 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/versace-fall-winter-2014-menswear References: [derriuspierre](http://www.derriuspierre.com/collection/versace-fallwinter-2014-collection-milan-fashion-week/) & [versace](http://www.versace.com/) The Versace Fall/Winter 2014 menswear collection brings the Wild West back, dripping in luxury. Donatella Versace’s latest for men makes it clear that her vision of a well-dressed, modern cowboy is one who rides a bike rather than a horse. The collection reimagines classic elements of a cowboy’s wardrobe, from [red leather chaps](https://www.trendhunter.com/trends/wrangler-x-happy-socks) over jeans to bandanna-print underwear and turning details that once might have emblazoned boots into a chic new print on shirts. The collection has no shortage of jewelry either, which brings in that quintessential Versace bling with gold-adorned harnesses, gloves and bolo ties. Biker influence can be seen in the collection’s use of leather, studs and [motorcycle jackets](https://www.trendhunter.com/trends/kiko-kostadinov-x-fox-lab) that have been blinged-out with a sheriff’s stars and lucky horseshoes. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 68% | Activity: 87% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Luxury Cowboy Fashion:** Disruptive innovation opportunity: Create high-end cowboy-inspired fashion collections that blend luxury and Western elements. - **Motorcycle Chic:** Disruptive innovation opportunity: Design edgy fashion collections that incorporate motorcycle-inspired elements such as leather, studs, and biker jackets. - **Jewelry-adorned Fashion:** Disruptive innovation opportunity: Combine fashion with jewelry by incorporating bling elements like gold-adorned accessories and statement pieces. ### Where This Applies - **Fashion:** Disruptive innovation opportunity: Reimagine classic cowboy attire with a modern, luxury twist to cater to affluent consumers. - **Luxury Retail:** Disruptive innovation opportunity: Create high-end stores or online platforms that exclusively sell luxury cowboy-inspired fashion and accessories. - **Jewelry:** Disruptive innovation opportunity: Collaborate with fashion designers to create unique jewelry pieces that can be incorporated into high-end fashion collections. ## Related on Trend Hunter - [Outdoor-Ready Luxurious Fashion Series](https://www.trendhunter.com/trends/fendi-3.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Sculptural Statement Watches](https://www.trendhunter.com/trends/versace-fw25.md) - [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Rugged Modern Holiday Accessories](https://www.trendhunter.com/trends/diesel-3.md) - [Reprised Fall Apparel Capsules](https://www.trendhunter.com/trends/shein-reimagines-autumnal-fashion.md)