# Luxurious Heritage Boutiques The New Versace Barcelona Store is Reflective of the Brand's Image By Jana Pijak | Published 2014-12-16 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/versace-barcelona-store References: [fuckingyoung.es](http://fuckingyoung.es/versace-opens-new-boutique-barcelona/) & [versace](http://www.versace.com/) The newest [Versace](https://www.trendhunter.com/trends/maison-territo) Barcleona store recently opened in the heart of the Spanish capital. The luxurious store is the epitome of true Versace opulence and features a design by the label's creative director Donatella Versace and English architect Jamie Fobert. Founded by Gianni Versace, the legendary Italian brand is known for its flamboyant and extravagant pieces. Often mixing black and gold elements, Versace clothes are as dynamic today as they were in the designer's hey day in the early 90s and before his tragic death. The newest Versace [Barcelona](https://www.trendhunter.com/trends/the-barcelona-edition) store boasts a [white and gold interior](https://www.trendhunter.com/trends/gold-house) that is adorned with branded signage, marble and glass displays along with patterned stone flooring motifs. In addition to its other details, this striking retail space also features futuristic built-ins and streamlined shelving that acts as its architectural focal point. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 74% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Luxury Retail Design:** Designing luxurious retail spaces with a striking combination of modernity and heritage, like the new Versace Barcelona store. - **Extravagant Fashion:** Creating flamboyant and dynamic fashion pieces with a mix of traditional and modern elements, inspired by Versace's legacy. - **Futuristic Built-ins:** Incorporating futuristic built-ins and streamlined shelving as an architectural focal point in retail spaces, like the new Versace Barcelona store. ### Where This Applies - **Luxury Fashion Retail:** Incorporating modern and heritage elements to create a luxurious shopping experience at flagship stores, like the new Versace Barcelona store. - **Interior Design:** Designing striking retail spaces with a focus on futuristic built-ins and the use of high-end materials, like the new Versace Barcelona store. - **Architectural Design:** Incorporating stunning design features, like futuristic built-ins, into the architectural design of retail spaces to create a unique shopping experience, like the new Versace Barcelona store. ## Related on Trend Hunter - [Raw Architecture-Inspired Retail Interiors](https://www.trendhunter.com/trends/balenciaga-flagship-store.md) - [Architecturally Inspired Luxury Boutiques](https://www.trendhunter.com/trends/luxury-boutique.md) - [Elegant Boutique Hotels](https://www.trendhunter.com/trends/the-barcelona-edition.md) - [Luxurious Upscale Boutiques](https://www.trendhunter.com/trends/puerto-banus.md) - [Sculptural Luxury Fashion Stores](https://www.trendhunter.com/trends/new-store-in-milan.md) - [Color-Accented Flagship Stores](https://www.trendhunter.com/trends/valentino-flagship-stores.md) - [Ultra-Modern Fashion Boutiques](https://www.trendhunter.com/trends/ibiza-boutique.md) - [Wooden-Accented Luxury Retail Interiors](https://www.trendhunter.com/trends/bottega-venetas.md) - [Distinctive Luxury Retail Spaces](https://www.trendhunter.com/trends/jacquemus-boutique.md)