# Contemporary Winter Knitwear Verloop's New Knitwear Collection is Warm and Stylish By Ell Smith | Published 2017-12-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/verloops-new-knitwear References: [brit.co](https://www.brit.co/verloop-cheerful-knits-for-winter/) & [shop.verloopknits](https://shop.verloopknits.com/) The winter season can often leave an individual choosing between style or warmth, which is why the fashion-conscious individual may be drawn to Verloop's new [knitwear collection](https://www.trendhunter.com/trends/kaws-x-uniqlo-winter-2025). The entire line is comprised of everything one needs to stay warm, including hats, scarves and gloves. Although a wide assortment of [winter accessories](https://www.trendhunter.com/trends/madewell-the-chalet-shop) are readily available to consumers, Verloop's offers a vibrant and memorable alternative, that protects one from the cold weather while ensuring individuals can continue to express their unique aesthetic. Some of the standout designs from the collection include the brand's light green toque, that's complete with a speckled pom-pom, and the [color-block scarf](https://www.trendhunter.com/trends/uniqlo-and-anya-hindmarch). In addition, Verloop is offering its products in equally vibrant accessories, like pillow cases and blankets. ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 89% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What Makes This Trend Stand Out - **Contemporary Winter Knitwear:** Opportunity for innovation in creating stylish and warm winter accessories. - **Vibrant Winter Accessories:** Opportunity for innovation in creating winter accessories with unique aesthetic. - **Color-block Design:** Opportunity for innovation in color-block scarves and hats. ### Sectors Adopting This - **Fashion:** Opportunity for fashion industry to offer stylish and warm winter clothing. - **Textile Manufacturing:** Opportunity for textile industry to create unique and vibrant winter accessories. - **Home Decor:** Opportunity for home decor industry to offer vibrant Verloop pillows and blankets for winter season. ## Related on Trend Hunter - [Luxe Après-Ski Collections](https://www.trendhunter.com/trends/veronica-beard-apres-ski.md) - [Comfortable Sophisticated Knit Fashion](https://www.trendhunter.com/trends/kerisma-knits.md) - [Timeless Winter Outwear](https://www.trendhunter.com/trends/fall-and-winter-line.md) - [Collegiate-Style Winter Scarfs](https://www.trendhunter.com/trends/acne-studios-6.md) - [Modern Sport-Inspired Apparel](https://www.trendhunter.com/trends/winter-wardrobing.md) - [Lounge-Focused Winter Wear](https://www.trendhunter.com/trends/lounge-club-collection.md) - [Vibrant Winter-Ready Luxe Fashion](https://www.trendhunter.com/trends/studio-nicholson-6.md) - [In-Between Seasonal Apparel](https://www.trendhunter.com/trends/laolao-studios.md) - [Cozy Versatile Sweater Capsules](https://www.trendhunter.com/trends/brunette-the-label-2.md)