# Watercolor Beauty Captures The Canvas Beauties Editorial for Veoir Magazine is Paint-Infused By Lacey-Jane Walsh | Published 2014-02-12 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/veoir-magazine References: [fashioncow](http://fashioncow.com/2014/02/canvas-beauties-william-lords-veoir-magazine/) & [veoirmag](http://www.veoirmag.com/) The great thing about the 'Canvas Beauties' editorial for Veoir Magazine is that it turns women into actually [works of art](https://www.trendhunter.com/trends/colorscape-installation) (watercolor paintings, to be specific). Makeup artist Sokphalla Ban created these artistic looks by splashing vibrant colors on the faces of multiple models. These women look more like [painted female portraits](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela) than real people in this stunning series. Photographer William Lords captured these marvelous watercolor women, each posing with a different expression. These ladies stood in front of a white wall, which looks much like a canvas. This helped to further the idea that they're painted characters rather than living, breathing models. These [bright and beautiful captures](https://www.trendhunter.com/trends/i-play-beauty-campaign) feature lots of spring colors, which reminds viewers that winter is almost over. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 96% | Activity: 69% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Canvas Beauties:** The trend of transforming models into actual works of art using watercolor make-up is growing in popularity in the beauty industry, providing unique makeup experiences for customers. - **Art-inspired Makeup:** The trend of using art forms as inspiration for makeup looks is becoming more prevalent in the beauty industry, presenting opportunities for creative expression and experimentation. - **Paint-inspired Photography:** The trend of incorporating painted elements and techniques into photography is gaining momentum, providing a fresh and unique perspective on traditional photography. ### Where This Applies - **Makeup:** Makeup artists can experiment with new techniques and innovative ways of applying makeup to create expressive and artistic makeup looks inspired by various art forms for beauty enthusiasts. - **Fashion:** Fashion designers can collaborate with makeup artists and photographers to present wearable and artful looks to showcase their collections in a visually stunning way. - **Photography:** The photography industry can incorporate painted elements and techniques into their work to create distinctive and imaginative photographs that stand out from traditional photography. ## Related on Trend Hunter - [Surrealist Beauty Lines](https://www.trendhunter.com/trends/toiletpaper-magazine.md) - [Watercolor-Inspired Blushes](https://www.trendhunter.com/trends/colour-wash.md) - [Mermaid-Inspired Makeup Collections](https://www.trendhunter.com/trends/shells-jewel-collection.md) - [Beauty-Inspired Guided Tours](https://www.trendhunter.com/trends/loreal-and-the-louvre.md) - [Hand-Painted Watercolor Prints](https://www.trendhunter.com/trends/emma-webster.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [Unretouched Photography Books](https://www.trendhunter.com/trends/dove-reimagine-beauty.md) - [Floral High-End Makeup Capsules](https://www.trendhunter.com/trends/camlia-futura.md) - [Artful Beauty Metaverses](https://www.trendhunter.com/trends/lancome-happiverse.md)