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# Interactive Secondary Display Apps
Facebook Launches the Venue App to Run Along Side Live Events

By Daniel Johnson | Published 2020-06-01 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/venue-app
References: [engadget](https://www.engadget.com/facebook-venue-app-second-screen-130026040.html) & [about.fb](https://about.fb.com/company-info/)

The Venue app was recently released, which was created by the New Product Experimentation team at [Facebook](https://www.trendhunter.com/trends/interactive-game-streaming). The app was created to be used as a secondary display that can be used during live events. The Venue app can provide a platform for commentators, which will run alongside a live event. The app can also display ‘moments,’ that reference an event with comments, interactive questions, pools, and more.

The New Product Experimentation team commented on the new platform, “With Venue, fans can stop scrolling or searching to find the exact moment everyone is reacting to.”

Facebook will collaborate with [NASCAR](https://www.trendhunter.com/trends/nascar-1) to release content on the app, and Tim Clack the SVP for NASCAR and Chief Digital Officer, commented on the collaboration, “will provide users with a unique and exciting way to connect with fellow race fans from around the globe — all from the safety and comfort of their own homes.”

Image Credit: Facebook

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 39% | Activity: 32% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Secondary Display Apps:** The Venue app by Facebook offers a secondary display platform for live events, enabling interactive engagement.
- **Commentator Platforms:** Interactive apps like Venue create opportunities for commentators to engage with audiences in real-time during live events.
- **Interactive Fan Experience:** The Venue app enhances the fan experience by offering interactive features like comments, questions, and polls.

### Industries Being Reshaped

- **Social Media:** Social media platforms can leverage secondary display apps to enhance user engagement during live events.
- **Sports Entertainment:** The Venue app presents opportunities for sports organizations to create immersive fan experiences and connect with a global audience.
- **Event Technology:** The development of interactive secondary display apps like Venue highlights the potential for innovation in event technology, creating new avenues for audience participation.

## Related on Trend Hunter

- [Sports Event Virtual-Reality Apps](https://www.trendhunter.com/trends/xtadium.md)
- [Social Video Reaction Apps](https://www.trendhunter.com/trends/seen-app.md)
- [Immersive Sports Streaming Apps](https://www.trendhunter.com/trends/sports-streaming-apps.md)
- [Interactive Game Streaming Services](https://www.trendhunter.com/trends/interactive-game-streaming.md)
- [Social-Platform Live Sport Features](https://www.trendhunter.com/trends/live-sports-scores.md)
- [Co-Viewing Sports Apps](https://www.trendhunter.com/trends/shareplay.md)
- [Gen Z Sports Apps](https://www.trendhunter.com/trends/stadium-live.md)
- [Immersive Sports Fan Platforms](https://www.trendhunter.com/trends/sports-fan-communities.md)
- [Virtual Basketball Playoff Apps](https://www.trendhunter.com/trends/pixel-arena.md)
