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# LA-Inspired Bright Custom Apparel
ERL Celebrates the Vibrant Venice Neighbourhood in Latest Range

By Amy Duong | Published 2020-10-16 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/venice-neighborhood
References: [hypebeast](https://hypebeast.com/2020/10/erl-fw20-capsule-hbx-dsml-release-info)

[ERL](https://www.trendhunter.com/trends/erl-holiday) by Eli Russell Linnetz launches a new collection full of [vibrant streetwear silhouettes](https://www.trendhunter.com/trends/corteiz-7) that are inspired by the lively Venice neighborhood in Los Angeles. Referencing its own heritage, as its studio is location in the sunny neighborhood. The capsule features a selection of hoodies, shorts, sweatpants, tank tops, tees, and more.

The most notable aspect of the collection is the color palette, delivering bright pops of hues throughout the entire range. One of the standout items in the capsule is the [loosely fitted hoodie](https://www.trendhunter.com/trends/honey-blacks-1). It separates by color in a wavy format throughout the middle where the panels are joined diagonally. This is offered in two colorway options of either a green and blue split or a warmer red and orange.

Image Credit: HBX, Dover Street Market London

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 67% | Activity: 21% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Bright Custom Apparel:** Opportunities for creating bold and colorful custom apparel that is unique and specific to a certain location or neighborhood.
- **Streetwear Silhouettes:** The continued rise of streetwear fashion inspires the creation of unique and eye-catching silhouettes.
- **Color Palette Pop:** The trend of using bold and contrasting color palettes to create striking designs for clothing and accessories.

### Industries Being Reshaped

- **Fashion and Apparel:** The fashion industry has an opportunity to create bold and unique clothing reflecting specific neighborhoods or communities.
- **Custom Design and Printing:** Creating customized designs on clothing and accessories tailored to specific locations or neighborhoods.
- **Online Retail:** The opportunity for online retailers to specialize in unique and customized items that appeal to niche markets such as location-specific apparel.

## Related on Trend Hunter

- [Seasonal Casual Apparel](https://www.trendhunter.com/trends/erl-holiday.md)
- [High School-Inspired Autumn Fashion](https://www.trendhunter.com/trends/erl-2.md)
- [Tailored Americana Summer Fashion](https://www.trendhunter.com/trends/poison-ivy-collection.md)
- [One-of-One Fashion Capsules](https://www.trendhunter.com/trends/aeliza-3.md)
- [Festive Lifestyle Streetwear Capsules](https://www.trendhunter.com/trends/autonomy-collection-3.md)
- [Summer-Inspired Vibrant Streetwear](https://www.trendhunter.com/trends/colorful-rebel.md)
- [Store-Exclusive Vibrant Apparel](https://www.trendhunter.com/trends/eric-emanuel-1.md)
- [Premium Lifestyle Apparel Capsules](https://www.trendhunter.com/trends/lululemon-x-erewhon.md)
- [Vibrant Spring Streetwear Capsules](https://www.trendhunter.com/trends/corteiz-7.md)
