# Daring 70s Styles The Velour Magazine Spring/summer 2012 Alice Editorial is Provocative By Jordy E | Published 2012-08-10 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/velour-magazine-spring-summer-2012 References: [xaxor](http://xaxor.com/fashion/suki-alice-for-velour-magazine-springsummer-2012-by-gunnar-tufta.html) & [velourmagazine](http://www.velourmagazine.com/) The Velour Magazine Spring/Summer 2012 Suki Alice photoshoot brings forth a daring look at the British beauty. Guard dogs and taxidermy wall hangings complimented her well here, although one may not expect as much based on her graceful work with [Vogue](https://www.trendhunter.com/trends/no-rules-club) Italia and Harrods Magazine. Alice's long sleeveless dresses, shimmering floor length get ups and low cut body suits are reminiscent of [classic 1970s styles](https://www.trendhunter.com/trends/studio-nicholson-fw25). The [opulent furs](https://www.trendhunter.com/trends/ducies-fw25-collection) and planks of wood upon which the model stood reinforced the provocative nature of this fashionable throwback spread, all of which were captured by photographer Gunna Tufta. Velour Magazine's embrace of these racy retro snapshots indicates the publication's willingness to set itself a part from the rest, a considerable task that has been targeted by this very editorial. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 77% | Activity: 46% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **70s Revival Fashion:** Disruptive innovation opportunity: Create a sustainable clothing line that combines 70s styles with modern eco-friendly materials and manufacturing processes. - **Provocative Retro Photography:** Disruptive innovation opportunity: Develop AI-powered photo editing tools that can instantly transform modern photos into provocative retro-inspired images. - **Bold Editorial Magazine Spreads:** Disruptive innovation opportunity: Design a digital platform that allows readers to interact with and customize editorial magazine spreads, enhancing the user experience. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Integrate augmented reality technology into dressing rooms, allowing customers to virtually try on clothes and explore 70s fashion trends. - **Photography:** Disruptive innovation opportunity: Develop a subscription-based online platform that connects photographers with models and offers retro-themed photoshoot booking services. - **Publishing:** Disruptive innovation opportunity: Create an app that combines social media elements with digital magazines, enabling users to curate and share their favorite bold editorial spreads. ## Related on Trend Hunter - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Politically-Inspired Runway Collections](https://www.trendhunter.com/trends/selkies-the-libertine-collection.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Hyper-Realistic Faux Fur Collections](https://www.trendhunter.com/trends/ducies-fw25-collection.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md)