# Established Web3 Ecosystems Veloce is Launching a Web3 Ecosystem with an Established Fanbase By Colin Smith | Published 2022-07-21 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/veloce-x-mdrxtech References: [esportsinsider](https://esportsinsider.com/2022/07/veloce-partners-with-mdrxtech-for-web3-project/) & [velocedriving-sims](https://www.velocedriving-sims.com/)  [Veloce](https://www.trendhunter.com/trends/veloce-esports) announced the Veloce x MDRxTech venture in collaboration with the technology consultancy firm. Veloce is most known for its [real-life racing simulation games](https://www.trendhunter.com/trends/sim-racing) and assets with a large community and devout fanbase. According to the company, it will utilize [blockchain-based tokens and web3 transparency](https://www.trendhunter.com/trends/blockchainbased-entertainment) to strengthen relationships with its community and partners. The Chief Innovation Officer for Veloce, Jack Clarke, stated "There are so many Web3 projects that are fantastic ideas and tech solutions, but they’re starting from zero, they have no users, brand, community, fans, marketing or educational awareness,” showing that the company believes it has a leg-up on other web3 ecosystems as a result of its large established fanbase. Veloce does not only have a strong presence in virtual racing simulators, but also in brick-and-mortar motorsports leagues. Veloce did not release intricate details surrounding its web3 venture, though it did state that the ecosystem is expected to launch near the beginning of 2023. Image Credit: Veloce ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 43% | Activity: 57% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What Makes This Trend Stand Out - **Established-web3-ecosystems:** Established companies can leverage their fanbase to create a leg-up on competition when entering the Web3 market through blockchain and transparency. - **Blockchain-enhanced-communities:** Partnering with technology consulting firms for blockchain-based tokens and enhanced transparency can strengthen relationships with existing communities and potentially increase brand awareness. - **Real-life-assets-in-web3:** Real-life assets in established industries such as brick-and-mortar motorsports leagues can utilize Web3 technology to expand their communities while retaining their loyal fanbase. ### Sectors Adopting This - **Gaming:** Gaming companies with large communities can use blockchain-based tokens and transparency to enhance community relationships and expand into the Web3 space. - **Motorsports:** Brick-and-mortar motorsports leagues can incorporate Web3 technology to expand their existing fanbase while utilizing their real-life assets. - **Technology Consulting:** Technology consulting firms can assist established companies with implementing blockchain and Web3 technology to enhance existing communities and remain competitive in the ever-evolving digital landscape. ## Related on Trend Hunter - [Luxury Web3 Racing Games](https://www.trendhunter.com/trends/motorverse.md) - [Web3 Esports Platforms](https://www.trendhunter.com/trends/loud.md) - [Web3 Gaming Initiatives](https://www.trendhunter.com/trends/razer.md) - [Promotional Racing Wheel Partnerships](https://www.trendhunter.com/trends/veloce-esports.md) - [Web3 Start-Up Accelerators](https://www.trendhunter.com/trends/loreal-1.md) - [Competitive Web3 Shooting Games](https://www.trendhunter.com/trends/wilder-world.md) - [Blockchain Racing Games](https://www.trendhunter.com/trends/nu-radio.md) - [Outdoor-Focused Metaverses](https://www.trendhunter.com/trends/outerverse.md) - [Web3 Gaming Ecosystems](https://www.trendhunter.com/trends/adventure.md)