# Rice-Style Veggie Side Dishes Del Monte Veggieful Riced Veggies Come in Five Options By Michael Hemsworth | Published 2021-09-28 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/veggieful-riced-veggies References: [drugstorenews](https://drugstorenews.com/del-monte-joins-growing-riced-vegetables-trend) & [delmonte](https://www.delmonte.com) The Del Monte Veggieful Riced Veggies are a new offering from the brand focused on helping consumers incorporate more veggies into their diet in a simple, delicious way. The products come in the form of the [Riced Cauliflower and Broccoli](https://www.trendhunter.com/trends/cheesy-creamy-greens-veggies) Garlic and Herb, Riced Cauliflower Parmesan Herb, Riced Cauliflower Southwest, Riced Cauliflower Teriyaki and Riced Broccoli Unseasoned. Each of the products are perfect as a side dish with your choice of lunch or dinner and can be [easily heated up in the microwave](https://www.trendhunter.com/trends/readytoheat-rice) or on the stovetop. Vice President of Brand Marketing for [Del Monte Foods](https://www.trendhunter.com/trends/del-monte-foods) Liam Farrell spoke on the new Del Monte Veggieful Riced Veggies saying, "At Del Monte, we know consumers want healthier alternatives without compromising taste. Our deliciously pre-seasoned Veggieful Riced Veggies makes it easy for people to get well-balanced meals and enjoy eating their vegetables without the high sodium and artificial flavors.” ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 1% | Activity: 1% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Pre-seasoned Veggie Rice Meals:** Opportunity for companies to create more varieties of pre-seasoned vegetable rice dishes that are easy to prepare and incorporate into daily meals. - **Ready-to-eat Vegetarian/vegan Meals:** Opportunity for companies to create more ready-to-eat vegetarian/vegan meal options that are healthy, convenient, and affordable for consumers who are looking to incorporate more plant-based foods into their diets. - **Microwaveable Side Dishes:** Opportunity for companies to develop a wider range of microwaveable side dish offerings that are nutritious yet tasty, providing convenience to busy consumers. ### Sectors Adopting This - **Prepared Foods Industry:** Opportunity for companies within different sectors of the prepared foods industry to create new and innovative ways to incorporate vegetables into meals, while also offering convenience to consumers. - **Healthy Snacks Industry:** Opportunity for companies within the healthy snacks industry to create veggie rice snacks or sides that offer a healthy and satisfying alternative to traditional snack foods. - **Frozen Food Industry:** Opportunity for companies within the frozen food industry to expand their offerings to include more healthy and convenient side dishes that are easy to prepare and incorporate into meals. ## Related on Trend Hunter - [Canned Cuisine-Inspired Veggies](https://www.trendhunter.com/trends/del-monte-foods.md) - [Chromatic Cauliflower Side Dishes](https://www.trendhunter.com/trends/rainbow-cauliflower.md) - [Nutritious Veggie-Packed Frozen Foods](https://www.trendhunter.com/trends/path-of-life-products.md) - [Ready-to-Prepare Frozen Veggie Products](https://www.trendhunter.com/trends/green-giant-products.md) - [Ready-Made Rice Sides](https://www.trendhunter.com/trends/rice-sides.md) - [Flavorful Veggie Side Dishes](https://www.trendhunter.com/trends/vegetable-sides.md) - [Vegan Veggie Fries](https://www.trendhunter.com/trends/vegan-veggie-fries.md) - [Frozen Air Fryer Dishes](https://www.trendhunter.com/trends/green-giant-product.md) - [Veggie-Packed Fries](https://www.trendhunter.com/trends/dr-praegers-sensible-foods.md)