# Plant-Based Meatball Trees IKEA's Veggieball Christmas Tree Creates a Plant-Powered Centerpiece By Laura McQuarrie | Published 2023-12-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/veggieball-christmas-tree References: [vegnews](https://vegnews.com/2023/12/vegan-food-news-of-the-week-december-15) & [ikea](https://www.ikea.com/gb/en/newsroom/corporate-news/ikea-meatball-lovers-rejoice-limited-edition-turkey-sized-meatball-launched-for-christmas-pub4c6a3200)  [IKEA](https://www.trendhunter.com/trends/printed-meatballs) is famous for its Swedish meatballs and for plant-based consumers who are looking for a festive way to dress up their holiday table, IKEA dropped a Veggieball Christmas Tree kit. This kit uses "lots of veggieballs from the IKEA range" and it includes a cone-shaped base that can be used to create an aesthetically pleasing and filling addition to [festive spreads](https://www.trendhunter.com/trends/plant-based-christmas-menu). Although not everyone will be able to get their hands on the [vegan meatball tree kit](https://www.trendhunter.com/trends/garden-veggie-holiday-trees), those who want to recreate the idea themselves need only buy a few bags of IKEA's Huvudroll frozen plant balls and DIY their own conical base. One of the comforts of the holiday season is food and this functional and flavorful centerpiece ensures vegetarians, vegans and flexitarians won't miss out. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 59% | Activity: 67% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Plant-based Meatball:** The rise of plant-based alternatives to traditional meatballs opens up opportunities for innovative holiday food creations. - **Veggieball Christmas Tree:** The concept of using plant-based meatballs to create a festive centerpiece can inspire new ideas for holiday table decorations. - **DIY Plant-based Meatball Tree:** The option for consumers to recreate the Veggieball Christmas Tree themselves encourages creativity and customization in holiday meal planning. ### Who This Affects Most - **Food & Beverage:** Innovation in plant-based alternatives presents opportunities for companies to expand their offerings and cater to a growing market of vegetarian, vegan, and flexitarian consumers. - **Home Decor:** The concept of using food as a centerpiece can inspire companies in the home decor industry to create innovative products that combine aesthetics and functionality. - **DIY Creative Kits:** The popularity of DIY Veggieball Christmas Tree kits showcases the demand for creative and customizable kits, presenting opportunities for companies to develop DIY kits for various occasions and purposes. ## Related on Trend Hunter - [Plant-Based Printed Meatballs](https://www.trendhunter.com/trends/printed-meatballs.md) - [Oversized Seasonal Meatballs](https://www.trendhunter.com/trends/turkeysized-meatballs.md) - [Festive Meatless Pizzas](https://www.trendhunter.com/trends/pizza-for-christmas.md) - [Supersized Holiday Meatballs](https://www.trendhunter.com/trends/turkeysized-meatball.md) - [Globally Inspired Meatball Menus](https://www.trendhunter.com/trends/all-around-menu.md) - [Decor Retailer Food Ranges](https://www.trendhunter.com/trends/plantbased-food-range.md) - [Festive Showroom Eateries](https://www.trendhunter.com/trends/seasons-eatings-at-ikea.md) - [Specialty Meatball Plates](https://www.trendhunter.com/trends/meatball-plate.md) - [Insect-Targeted Meatballs](https://www.trendhunter.com/trends/seedballs.md)