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# Cauliflower-Packed Onion Rings
Farmwise's Veggie Rings are Gluten-Free and Better-for-You

By Laura McQuarrie | Published 2018-04-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/veggie-ring
References: [prnewswire](https://www.prnewswire.com/news-releases/farmwise-makers-of-veggie-fries-veggie-tots--veggie-rings-closes-fundraising-round-led-by-cleveland-avenue-llc-investment-firm-300627196.html) & [eatveggiefries](https://eatveggiefries.com/products/veggie-rings/)

Although onion rings are often substituted for fries with a fast food order, they tend to be choice that's not any better in terms of nutrition—but Farmwise's Veggie Rings are reinventing the comforting snack as a better-for-you, vegetable-powered alternative.

Farmwise's Veggie Rings are offered in two varieties: Cauliflower and [Butternut Squash](https://www.trendhunter.com/trends/cauldron-butternut-red-chilli-bites). The Cauliflower, Beans & Onion Veggie Rings are not only [gluten-free](https://www.trendhunter.com/trends/feel-good-foods-crispy-chicken-bites), but also a good source of fiber, protein and Vitamin C, with 12 rings providing the equivalent of two servings of vegetables. The Veggie Rings from Farmwise are made with non-GMO ingredients and are additionally free of the top eight allergens.

Preparing the Veggie Rings is no different than usual, with the option to bake the frozen rings in a convection or toaster oven until golden and crispy.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 33% | Activity: 42% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Vegetable-powered Snacks:** Farmwise's Veggie Rings offer a better-for-you alternative to traditional onion rings, tapping into the trend of vegetable-powered snacks.
- **Gluten-free Options:** The gluten-free Veggie Rings cater to the growing demand for gluten-free food choices, providing a disruptive innovation opportunity in the snack industry.
- **Health-conscious Comfort Food:** The Veggie Rings from Farmwise combine the indulgence of onion rings with the health benefits of vegetables, reflecting the trend of health-conscious comfort food.

### Who This Affects Most

- **Frozen Food:** Farmwise's Veggie Rings disrupt the frozen food industry by introducing a healthier option in the form of vegetable-packed onion rings.
- **Snack Food:** The Veggie Rings offer a new option in the snack food industry, catering to health-conscious consumers seeking alternative, better-for-you snacks.
- **Allergen-free Food:** By being free of the top eight allergens, Farmwise's Veggie Rings tap into the allergen-free food industry, providing a disruptive innovation opportunity in this market.

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