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# Baked Veggie Puffs
Honestly Veggie Popper Duos are Made with Green Peas and Red Lentils

By Laura McQuarrie | Published 2019-02-15 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/veggie-puffs
References: [nosh](https://www.nosh.com/food-wire/2019/calbee-north-america-to-debut-honestly-veggie-popper-duos-at-expo-west/) & [honestlyveggie](https://honestlyveggie.com/)

Health-conscious consumers who desire better-for-you snacks are turning to a range of creative [plant-based products](https://www.trendhunter.com/trends/gosh-veg-bites), including satisfying [veggie puffs](https://www.trendhunter.com/trends/remix-snacks-beanies) that offer a crunchy texture and nourishing ingredients. The first ingredient that goes into the making of Honestly Veggie Popper Duos is either real green peas or red lentils, offering a healthy, [protein-packed baked snack](https://www.trendhunter.com/trends/crunchy-pops) that's free from artificial colors and flavors.

Rather than just offering a single snack flavor in each bag, the Honestly Veggie Popper Duos offer complementary flavor pairings like Mac & Cheese, BBQ & Ranch or Zesty Queso, which features baked puffs that taste like salsa and yellow cheddar.

For conscious snackers and parents who want to feel good about the snacks they are sharing with their children, Honestly Veggie asks: "What if you could hardly wait to dive into vegetables?"

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 66% | Activity: 66% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Plant-based Snacks:** Innovative plant-based snacks offer a healthier alternative to traditional snacking options.
- **Complementary Flavor Pairings:** Introducing unique and unexpected flavor pairings is a way for snack brands to stand out in a crowded market.
- **Clean Label Ingredients:** Brands are increasingly including natural and minimally processed ingredients to meet the demand of health-conscious consumers.

### Sectors Adopting This

- **Healthy Snacks:** There is room for growth within the healthy snacks industry by delivering innovative plant-based options to consumers.
- **Snack Pairing:** Food and beverage industries should consider partnering with snack brands to offer complementary pairings for products.
- **Clean Label Foods:** By focusing on using high-quality, clean label ingredients, brands have the opportunity to attract health-conscious consumers and differentiate themselves in the market.

## Related on Trend Hunter

- [Cruciferous Snack Puffs](https://www.trendhunter.com/trends/baked-puffs.md)
- [Veggie Puff Snacks](https://www.trendhunter.com/trends/lilpuffs-voyager-veggie-blend.md)
- [Baked Lentil Puffs](https://www.trendhunter.com/trends/baked-lentil-puffs.md)
- [Puffed Veggie-Packed Snack Products](https://www.trendhunter.com/trends/caulipuffs.md)
- [Cheesy Puffed Pea Snacks](https://www.trendhunter.com/trends/vegan-cheezy-cheddar-pops.md)
- [Vegetable-Based Snack Puffs](https://www.trendhunter.com/trends/snackin-for-you.md)
- [Puffy Plant-Based Snacks](https://www.trendhunter.com/trends/peatos-puffs.md)
- [Clean Label Veggie-Based Snacks](https://www.trendhunter.com/trends/garden-veggie-snacks-products.md)
- [Chickpea-Based Crunchy Snacks](https://www.trendhunter.com/trends/chickpea-puff.md)
