# Ready-to-Eat Plant-Based Meals Home Chef and Impossible Foods Created Two Vegetarian Meal Options By Michael Hemsworth | Published 2022-10-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vegetarian-meal-options References: [foodbev](https://www.foodbev.com/news/home-chef-and-impossible-foods-launch-ready-meals/) & [homechef](https://www.homechef.com)  [Home Chef](https://www.trendhunter.com/trends/home-chef-products) and Impossible Foods have teamed up once again to offer two new vegetarian meal options, and make it easier for consumers to access plant-based meals. The meals include the Home Chef Meatloaf and Home Chef Taco Stuffed Poblano Pepper, which are both crafted with [Impossible Foods'](https://www.trendhunter.com/trends/indulgent-burger) plant-based beef alternative. The meals are focused on providing familiar flavors in a meat-free manner and are inherently convenient thanks to their ready-to-cook format. The vegetarian meal options from Home Chef and Impossible Foods are being launched at select [Kroger](https://www.trendhunter.com/trends/readytoheat-meal-service) locations in the US where consumers can pick them up at a suggested price point of $12.99 per pound. The products highlight the popularity of plant-based meats and offer consumers a familiar option to try out. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 35% | Activity: 39% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Plant-based Convenience Meals:** There is an opportunity for food companies to create more plant-based, ready-to-eat meals for consumers looking for a quick and convenient meat-free option. - **Collaborations for Plant-based Products:** Partnering with plant-based meat alternatives like Impossible Foods could be a trend for food companies looking to launch more plant-based options. - **Vegetarian Meal Kits:** Meal kit companies can explore opportunities to incorporate plant-based proteins in their vegetarian meal options. ### Where This Applies - **Meal Kit Delivery Services:** Meal kit delivery services can incorporate plant-based proteins in their vegetarian meal options to cater to consumers looking for meat-free options. - **Plant-based Meat Alternatives:** Plant-based meat alternative companies can collaborate with food companies to launch more plant-based options for consumers. - **Grocery Retail:** Grocery retailers can stock and promote plant-based, ready-to-cook meals to cater to consumers looking for convenient meat-free options. ## Related on Trend Hunter - [Pre-Seasoned Plant-Based Meats](https://www.trendhunter.com/trends/impossible-meal-makers.md) - [Meatless Alternative Raviolis](https://www.trendhunter.com/trends/buitoni-impossible-foods.md) - [Frozen Plant-Based Entrees](https://www.trendhunter.com/trends/impossible-bowls.md) - [Ready-to-Eat Plant-Based Meals](https://www.trendhunter.com/trends/beyond-meals.md) - [Meatless Ready-to-Heat Meals](https://www.trendhunter.com/trends/ready-to-heat-meal.md) - [Kid-Friendly Plant-Based Foods](https://www.trendhunter.com/trends/impossible-foods-product.md) - [Plant-Based Homestyle Meatballs](https://www.trendhunter.com/trends/impossible-meatballs-made-from-plants.md) - [Meat-Free Ready-to-Enjoy Meals](https://www.trendhunter.com/trends/meatless-farm-ready-meals.md) - [Ready-to-Bake Pizza Products](https://www.trendhunter.com/trends/home-chef-products.md)