# Vegetarian-Friendly Gravies Heinz's HomeStyle Vegetarian Gravy Contains No Animal-Derived Products By Laura McQuarrie | Published 2024-10-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vegetarian-gravy References: [vegnews](https://vegnews.com/food-news-heinz-gravy-daniel-humm)  Consumers are seeking not only plant protein alternatives but also the comforts that enhance their enjoyment, such as rich, savory gravies, and [Heinz](https://www.trendhunter.com/trends/cream-of-tomato-soup) is meeting the demand for more diverse options with three new [HomeStyle](https://www.trendhunter.com/trends/rootsy) vegetarian gravy products. While the brand offers a range of gravies made with chicken, pork or beef broth, the new HomeStyle varieties fill a void for the growing numbers of [plant-based eaters](https://www.trendhunter.com/trends/vegan-ready-meal-range) with formulas that are prepared with real herbs and no animal-derived products. Whether they are looking to enhance everyday meals or make special occasions like Thanksgiving or Christmas dinner feel even more festive, vegetarian and flexitarian consumers can look forward to enjoying all-new HomeStyle options like Roasted Garlic & Rosemary, Caramelized Onion & Thyme, and Herbs De Provence. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 62% | Activity: 73% | Freshness: 29% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Sauce Innovation:** The rising interest in plant-based diets is driving sauce brands to create innovative vegetarian-friendly options that cater to diverse culinary needs. - **Herb-infused Condiments:** In response to consumer demand for flavorful yet healthy options, there is a trend towards creating herb-infused condiments that offer rich taste without animal-derived ingredients. - **Comfort Food Alternatives:** As comfort food favorites become accessible to plant-based eaters, brands are developing vegetarian-friendly alternatives that maintain the traditional taste and satisfaction. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry is seeing a significant shift towards plant-based products, including staples like gravies and sauces that traditionally contained animal ingredients. - **Health and Wellness:** The health and wellness industry benefits from incorporating plant-based and herb-infused products that cater to consumers seeking nutritious and flavorful options. - **Retail and Consumer Goods:** Retailers are expanding their shelves to include a broader range of plant-based condiments, meeting the growing consumer preference for vegetarian and flexitarian diet-friendly products. ## Related on Trend Hunter - [Chicken-Focused Gravy Mixes](https://www.trendhunter.com/trends/chicken-with-garden-herbs-gravy.md) - [Squeezable Homestyle Turkey Gravies](https://www.trendhunter.com/trends/homestyle-turkey-gravy.md) - [Festively Meat-Free Soup Products](https://www.trendhunter.com/trends/christmas-dinner-big-soup.md) - [Creamy Plant-Powered Soups](https://www.trendhunter.com/trends/cream-of-tomato-soup.md) - [Dog-Friendly Squeezable Gravies](https://www.trendhunter.com/trends/goodboy-gravies.md) - [Award-Winning Gourmet Gravies](https://www.trendhunter.com/trends/gourmet-gravy.md) - [Festive Plant-Powered Meal Kits](https://www.trendhunter.com/trends/plant-based-christmas-menu.md) - [Vegetarian-Focused Spice Mixes](https://www.trendhunter.com/trends/vegetarian-seasoning-mixes.md) - [Plant-Powered Delicacies](https://www.trendhunter.com/trends/voie-gras.md)