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# Crunchy Vegetable-Packed Snacks
Simply 7 Snacks Share 1/3 Cup of Vegetables Per Serving

By Laura McQuarrie | Published 2020-07-02 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/vegetable-packed-snack
References: [prnewswire](https://www.prnewswire.com/news-releases/simply-7-introduces-two-delicious-snacks-perfect-for-summer--launches-new-branding-301086869.html) & [simply7snacks](http://www.simply7snacks.com)

With the launch of two new vegetable-packed snacks—Sea Salt Veggie Straws and [Fiery Pepper Lentil](https://www.trendhunter.com/trends/mucho-burrito-launches) Chips—Simply 7 Snacks is introducing a fresh new look for itself. While providing a satisfying crunch, the snacks are packed with vegetable ingredients. In fact, every one-ounce serving contains a third of a cup of vegetables like cauliflower, broccoli, carrots and potatoes.

Notably, the garden-fresh Sea Salt Veggie Straws set themselves apart from comparable products in the category that are made with spinach, tomatoes and potatoes. The Fiery Pepper Lentil Chips offer a hint of heat with a combination of cayenne and chili peppers, which makes them perfect for enjoying on their own or pairing with a cooling dip.

The new packaging from the brand better conveys its flavors, simple ingredients and products with reduced sodium.

Image Credit: Simply 7 Snacks

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 39% | Activity: 39% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Vegetable-packed Snacks:** Opportunity for food companies to create healthier snack options by incorporating vegetables into their products.
- **Reduced Sodium Products:** Opportunity for food companies to develop products with less salt to address growing consumer concerns regarding sodium intake.
- **Fresh Branding:** Opportunity for food companies to revamp branding to convey the freshness and quality of their products.

### Who This Affects Most

- **Food Manufacturing:** Opportunity for the food industry to develop and market healthier snacks using vegetable ingredients.
- **Health and Wellness:** Opportunity for the health and wellness industry to promote and educate consumers about the benefits of eating vegetable-based snacks.
- **Packaging Design:** Opportunity for packaging companies to design packaging that better conveys the fresh and healthy aspects of a product.

## Related on Trend Hunter

- [Nutrient-Rich Vegetable Chips](https://www.trendhunter.com/trends/root-foods-vegetable-chips.md)
- [Clean Label Veggie-Based Snacks](https://www.trendhunter.com/trends/garden-veggie-snacks-products.md)
- [Grab-and-Go Snacking Veggies](https://www.trendhunter.com/trends/snacking-veggies.md)
- [Satiating Plant-Based Snack Straws](https://www.trendhunter.com/trends/hippeas-veggie-straws.md)
- [Better-For-You Veggie Snacks](https://www.trendhunter.com/trends/hain-celestial-garden-veggie-snacks.md)
- [Low-Calorie Chickpea Crisps](https://www.trendhunter.com/trends/tasty-thins.md)
- [Health-Focused Lentil Chips](https://www.trendhunter.com/trends/properchips-multipack-range.md)
- [Savory Veggie-Packed Snacks](https://www.trendhunter.com/trends/harvest-snaps-flavors.md)
- [Low-Calorie Veggie Snacks](https://www.trendhunter.com/trends/air-dried-veggie-crisps.md)
