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# Flowy Floral Frocks
Vegas Magazine September 2010 Features Model Brooklyn Decker

By Annie Ho | Published 2010-08-21 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/vegas-magazine-september-2010
References: [absinthrill.blogspot](http://absinthrill.blogspot.com/2010/08/brooklyn-decker-by-jack-guy-on-cover-of.html) & [vegasmagazine](http://www.vegasmagazine.com/)

Supermodel Brooklyn Decker is the latest blond bombshell to grace the cover of the VEGAS Magazine September 2010 issue. The stunning model pulls of flowy floral flocks, in a [feminine but grown-up](https://www.trendhunter.com/trends/contemporary-femininity) way.

The photographer for this shoot was Jack Guy and all of the ensembles were put together by stylist Jessica Paster. The VEGAS Magazine September 2010 issue is one to look out for if you like [floral dresses](https://www.trendhunter.com/trends/loveshackfancy-x-havaianas).

**Implications** - With all of the complex photo editing that tends to occur in modern fashion editorials, simple, [flirty, floral shoots](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent) like this one are refreshing. The playful femininity and graceful elegance Decker exudes throughout the shoot is part of what makes her so beautiful. The dresses she sports throughout the shoot are silhouette-hugging and classically stunning.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 64% | Activity: 64% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Floral Fashion:** There is an opportunity to create more affordable and sustainable floral fashion lines for consumers.
- **Natural Beauty:** There is an opportunity to shift towards a more natural and effortless beauty approach, focusing on simplicity and authenticity.
- **Modern Femininity:** There is an opportunity to redefine femininity in a more modern and inclusive way, celebrating diversity and individualism.

### Industries Being Reshaped

- **Fashion Industry:** The fashion industry can explore the potential of incorporating more floral designs and natural materials in their collections to meet the growing demand for sustainable fashion.
- **Beauty Industry:** The beauty industry can innovate towards a more natural and minimalist approach, promoting a sense of authenticity and simplicity for their customers.
- **Media Industry:** The media industry can redefine the standard of beauty and femininity by showcasing diverse representations of women and challenging old stereotypes.

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