# Eco-Friendly Vegan Wines The Wonderful Wine Co. is a Vegan Wine Brand with Sustainable Packaging By Laura McQuarrie | Published 2020-05-29 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/vegan-wine-brand References: [vegnews](https://vegnews.com/2020/5/new-vegan-wine-brand-launches-with-eco-friendly-packaging) & [instagram](https://www.instagram.com/p/B_Y2iAIlOs0/) Due to certain clarification and fining processes, not all wines are vegan but The Wonderful Wine Co. is a newly launched vegan wine brand that focuses on environmentally friendly practices. The wines are made with organic grapes that are grown on pesticide-free land, plus, they're [low in sugar and sulfites](https://www.trendhunter.com/trends/fitvine-bubbly-rose-1). Products from The Wonderful Wine Co. like Argentine Malbec, French Rosé, Frency [White](https://www.trendhunter.com/trends/vegan-meringue-chocolate-bars) and the limited-edition Malvasia Bianca are packaged in [bottles that are lighter than usual](https://www.trendhunter.com/trends/aldi-and-greencroft) and take 20% less energy to produce. The brand also favors the use of other packaging materials that are 100% recyclable and made with recycled materials. Notably, The Wonderful Wine Co. is a new vegan brand from the founders of the wine subscription service Winc. Image Credit: The Wonderful Wine Co. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 35% | Activity: 65% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Vegan Wine Brands:** Opportunity for more companies to create vegan wine brands that focus on environmentally friendly practices. - **Sustainable Packaging:** Opportunity to develop sustainable packaging solutions that are lighter, require less energy to produce, and made with recycled materials. - **Low Sugar and Sulfite Wines:** Opportunity to create more low sugar and sulfite wines to cater to health-conscious consumers. ### Where This Applies - **Wine Industry:** Opportunity for vineyards and wineries to adopt environmentally friendly practices and offer vegan wine options. - **Packaging Industry:** Opportunity for packaging companies to develop sustainable packaging solutions for wine and other industries. - **Health and Wellness Industry:** Opportunity for health and wellness brands to expand their product offerings to include low sugar and sulfite wines. ## Related on Trend Hunter - [Sugar-Free Vegan Wines](https://www.trendhunter.com/trends/unsweet-wine.md) - [Easy-Drinking Vegan Wines](https://www.trendhunter.com/trends/mouton-cadet-fresh-collection.md) - [Vegan In-House Wine Ranges](https://www.trendhunter.com/trends/vegan-wine-range.md) - [Sustainable Natural Wine Boxes](https://www.trendhunter.com/trends/sustainable-natural-wine.md) - [Environmentally Focused Wine Products](https://www.trendhunter.com/trends/wise-wolf-by-banrock-station.md) - [Organic Vegan-Friendly Wines](https://www.trendhunter.com/trends/mouton-cadet.md) - [Sustainably Packaged White Wines](https://www.trendhunter.com/trends/wise-wolf-sauvignon-blanc.md) - [Sustainable Bulk Pinot Grigios](https://www.trendhunter.com/trends/rewild-wines.md) - [Eco-Friendly Rose Wine Packaging](https://www.trendhunter.com/trends/vinca-organic-pale-ros.md)