# Vegan Beauty Products "Be Fine" Skincare Made of Food By Marissa Brassfield | Published 2008-08-28 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/vegan-skincare-be-fine-food-skin-care References: [befine](http://befine.com) The [vegan skin care line](https://www.trendhunter.com/trends/ageless-firm-even-serum) **Be Fine** is a welcome addition to the organic skincare market. Unlike other brands, which are only sold in high-priced beauty supply or department stores, Be Fine is sold at drugstore chains like [CVS](https://www.trendhunter.com/trends/holidayscented-cleaning-product) and Rite-Aid. And no product is over $30, whether it be eye cream, face wash, moisturizer, intense facial masque, lip treatment or individual-use cleanser pads. The active ingredients in Be Fine products are all entirely [food-derived](https://www.trendhunter.com/trends/weleda-facial-care). That means that the warming clay mask's heat comes not from chemicals, but from cardamom and kaolin, a natural clay with drawing and oil-absorbing properties. And the exfoliating cleanser's oomph comes from sugar cane extract rather than a lab-made exfoliant. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 69% | Activity: 35% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Affordable Natural Skincare:** Creating affordable and accessible skincare made from natural ingredients offers disruptive innovation opportunities in the beauty industry. - **Food-derived Beauty Products:** Utilizing food-derived active ingredients in beauty products presents disruptive innovation opportunities for creating unique and sustainable skincare solutions. - **Mainstream Distribution of Vegan Beauty:** Bringing vegan beauty products to mainstream retailers like drugstore chains opens up disruptive innovation opportunities by making ethical and sustainable choices more accessible. ### Where This Applies - **Organic Skincare:** The organic skincare industry can explore disruptive innovation opportunities by incorporating affordable and effective vegan products made from natural ingredients. - **Beauty Retail:** In the beauty retail industry, disruptive innovation opportunities lie in the distribution and promotion of affordable and accessible vegan beauty products in mainstream stores. - **Sustainable Cosmetics:** The sustainable cosmetics industry can harness disruptive innovation opportunities by focusing on food-derived active ingredients and offering affordable options to consumers. ## Related on Trend Hunter - [Grocer-Launched Vegan Skincare Products](https://www.trendhunter.com/trends/vegan-skincare-products.md) - [All-Vegan Toddler Skincare Lines](https://www.trendhunter.com/trends/druide-biolove-baby.md) - [Vegan Biotech Skincare](https://www.trendhunter.com/trends/vegan-bio-milk.md) - [Scientifically Proven Natural Skincare](https://www.trendhunter.com/trends/finally-all-natural.md) - [Ethical Skin-Nourishing Cosmetics](https://www.trendhunter.com/trends/beauty-kitchen-pure-collection.md) - [Naturally Powered Skincare](https://www.trendhunter.com/trends/new-lush-skincare.md) - [Vegan-Certified Baby Skincare Lines](https://www.trendhunter.com/trends/birch-baby.md) - [Empowerment-Committed Beauty Lines](https://www.trendhunter.com/trends/kindness-powered-skincare.md) - [Expanded Vegan Beauty Lines](https://www.trendhunter.com/trends/resveratrollift-range.md)