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# Vegan-Friendly Pizzas
Daiya's 'Supreme' Pizza is Topped with Non-Dairy Cheese and Mock Meat

By Laura McQuarrie | Published 2016-03-08 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/vegan-friendly-pizzas
References: [prnewswire](http://www.prnewswire.com/news-releases/daiya-teams-up-with-beyond-meat-to-expand-frozen-pizza-offering-300099564.html) & [daiyafoods](http://daiyafoods.com/)

The rise of plant-based eating has led to many pizzerias beginning to offer gluten-free and vegan-friendly pizzas. However, these options are much harder to find in frozen food options. What's even more rare is Daiya creating a gluten-free crust topped with a melty, shredded non-dairy cheese and mock meat pieces that substitute commonly used animal proteins. In collaboration with Beyond Meat, Daiya developed the Supreme pizza, which is a satisfying frozen pizza that appeals to "over 22 million vegetarians, a third of the population who is dairy sensitive, and an ever increasing number of people now following a plant-based diet."

In addition to its Supreme pizza, Daiya also carries a range of satisfying non-dairy pizzas like Cheese Lover's, Spinach & Mushroom, Margherita, Fire-Roasted Vegetable and Mushroom & Roasted Garlic.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 18% | Activity: 8% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Plant-based Eating:** Creating frozen pizzas with plant-based and vegan-friendly ingredients opens up opportunities in the growing market of plant-based and vegan foods.
- **Beyond Meat Collaboration:** Collaborating with alternative meat companies like Beyond Meat allows for innovative pizza toppings that cater to the increasing number of people following a plant-based diet.
- **Gluten-free Options:** Introducing gluten-free crusts and toppings in frozen pizzas addresses the demand for gluten-free products and provides opportunities in the gluten-free market segment.

### Who This Affects Most

- **Food and Beverage:** Developing vegan-friendly frozen pizzas aligns with the growing demand for plant-based foods and attracts consumers seeking healthier, ethical food options.
- **Frozen Food:** Introducing frozen pizzas with non-dairy cheese and mock meat opens up disruptive innovation opportunities in the frozen food industry, catering to vegetarian, dairy-sensitive, and plant-based consumers.
- **Alternative Meat:** Collaborating with alternative meat companies like Beyond Meat in creating pizza toppings presents new possibilities to revolutionize the alternative meat industry by diversifying product applications.

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