# Imitation Cheese Spreads Kite Hill's Vegan Cream Cheese Mimics Texture and Taste Accurately By Laura McQuarrie | Published 2015-09-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vegan-cream-cheese References: [kite-hill](http://www.kite-hill.com/our-foods/cream-cheese-style-spread/) The creamy consistency, sweetness and slight tanginess of traditional dairy-based cream cheese is mimicked in [Kite Hill's](https://www.trendhunter.com/trends/dairyfree-february) [vegan cream cheese](https://www.trendhunter.com/trends/daiya-dairyfree-cream-cheese). These [plant-based products](https://www.trendhunter.com/trends/boursin-plantbased) come in flavors like Original and Chive, prepared with a base of wholesome and cruelty-free ingredients like almond milk, vinegar, salt and cultures. Aside from the slathering all-natural spread on toast and crackers as a snack, Kite Hill suggests that the spread also works well as a sour cream substitute, as well as a flavorful addition to mashed potatoes. In addition to those who have committed to a vegan diet full-time, many consumers are now adopting part-time vegan diets, especially with the rise of flexitarianism and Meatless Monday challenges for health reasons, ethical concerns and the betterment of the environment as a whole. ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 1% | Activity: 3% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Vegan Cheese Alternatives:** There is a growing trend of consumers seeking alternatives to traditional dairy-based products, creating opportunities for companies to develop innovative plant-based cheese products. - **Flexitarian Diets:** The rise of flexitarianism and part-time vegan diets presents an opportunity for businesses to cater to the needs of consumers who are looking for sustainable and ethical food options. - **Meatless Monday Campaigns:** The popularity of Meatless Monday challenges is driving the demand for vegan and vegetarian products, opening up opportunities for businesses to offer convenient and tasty alternatives. ### Where This Applies - **Plant-based Food Industry:** The demand for vegan alternatives to traditional dairy products creates a thriving market for companies in the plant-based food industry to develop innovative and delicious cheese alternatives. - **Health and Wellness Industry:** The increasing adoption of flexitarian and part-time vegan diets for health reasons creates opportunities for businesses in the health and wellness industry to offer products that support these dietary choices. - **Foodservice Industry:** The growing popularity of Meatless Monday campaigns creates a demand for vegan and vegetarian options in the foodservice industry, allowing businesses to attract customers who are looking for sustainable and ethical food choices. ## Related on Trend Hunter - [Plant-Based Cream Cheeses](https://www.trendhunter.com/trends/plantbased-cream-cheese-1.md) - [Cultured Cream Cheese-Style Spreads](https://www.trendhunter.com/trends/uncreamcheese.md) - [Plant Milk Cheese Spreads](https://www.trendhunter.com/trends/plant-milk-cheese-spreads.md) - [Almond Cream Cheeses](https://www.trendhunter.com/trends/simplyv.md) - [Coconut Oil Cream Cheeses](https://www.trendhunter.com/trends/vegan-cream-cheeses.md) - [Herbaceous Plant-Based Spreads](https://www.trendhunter.com/trends/cream-cheeze.md) - [Plant-Based Cream Cheese Products](https://www.trendhunter.com/trends/philadelphia-plant-based.md) - [Plant-Based Cream Cheese Spreads](https://www.trendhunter.com/trends/oatly-4.md) - [Plant-Powered Spreadable Crèmes](https://www.trendhunter.com/trends/brie-creme.md)