# Nitro Oat Milk Lattes La Columbe's Vegan Canned Lattes are Made with Oatly Oat Milk By Laura McQuarrie | Published 2019-08-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vegan-canned-latte References: [vegnews](https://vegnews.com/2019/8/la-colombes-launches-vegan-lattes-made-with-oatly) & [lacolombe](https://www.lacolombe.com/pages/coffee/) [La Colombe](https://www.trendhunter.com/trends/draft-lattes), best known for creating the first-ever Draft Latte, will soon be releasing a new [vegan canned latte](https://www.trendhunter.com/trends/oatly-iced-coffees) made with a base of [Oatly's](https://www.trendhunter.com/trends/oat-milk-coffee-capsules) popular oat milk. The all-new Oatmilk Draft Latte is packed into a nine-ounce can and is available in a trio of varieties: Original, Vanilla, and Caramel. The latte is infused with nitrous oxide to create a creamy texture, which is only enhanced by the addition of oat milk, which lends itself well to creating frothy, foamy lattes. According to La Colombe CEO and co-founder Todd Carmichael, “We are always innovating—pushing the limit to create great-tasting beverages that are also healthy and environmentally conscious. In this case, we are balancing our carbon footprint by using grain-based milks that are the most efficient and environmental way of producing a milk alternative. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 24% | Activity: 36% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Vegan Canned Lattes:** Disruptive innovation opportunity: Expanding the market for ready-to-drink vegan lattes by offering new flavors and creamy texture using oat milk and nitrous oxide infusion. - **Oat Milk:** Disruptive innovation opportunity: Capitalize on the growing popularity of oat milk by incorporating it into a variety of beverage products, such as lattes, for those seeking plant-based alternatives. - **Nitrous Oxide Infusion:** Disruptive innovation opportunity: Utilize nitrous oxide infusion to create unique and creamy textures in beverages, enhancing the overall consumer experience. ### Sectors Adopting This - **Beverage Industry:** Disruptive innovation opportunity: Develop and market more vegan canned lattes and other beverage products made with oat milk, targeting health-conscious and environmentally conscious consumers. - **Alternative Milk Industry:** Disruptive innovation opportunity: Explore new ways to incorporate oat milk into a range of products beyond traditional dairy alternatives, tapping into the growing demand for plant-based milk options. - **Food and Beverage Packaging Industry:** Disruptive innovation opportunity: Design innovative and sustainable packaging solutions for ready-to-drink lattes and other beverages, considering eco-friendly materials and functional design features. ## Related on Trend Hunter - [Frothy Canned Cold Brews](https://www.trendhunter.com/trends/draft-lattes.md) - [Canned Nitro Cold Brews](https://www.trendhunter.com/trends/vanilla-cold-brew-draft-latte.md) - [Plant-Based Iced Lattes](https://www.trendhunter.com/trends/caff-latte-by-oato.md) - [Spiked Non-Dairy Lattes](https://www.trendhunter.com/trends/spiked-oat-milk-latte.md) - [Nitro-Infused Oatmilk Lattes](https://www.trendhunter.com/trends/flash-brew-oatmilk-latte.md) - [Hard Oat Milk Lattes](https://www.trendhunter.com/trends/nondairy-oat-milk-hard-latte.md) - [Cafe-Quality RTD Oat Lattes](https://www.trendhunter.com/trends/readytodrink-oat-lattes.md) - [Ready-to-Drink Canned Lattes](https://www.trendhunter.com/trends/oatmilk-lattes.md) - [Oat Milk Tea Lattes](https://www.trendhunter.com/trends/asian-milk-teas.md)