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# Currant-Filled Beetroot Bars
Nature Line's Free-From Vegan Bar Shares a Snack with No Added Sugar

By Laura McQuarrie | Published 2019-01-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/vegan-bar
References: [neuheiten.koelnmesse.net](http://neuheiten.koelnmesse.net/20/2019/us/products/view/product_id:38044) & [pecivarne.sk](http://www.pecivarne.sk/produkty/nature-line/raw-whit-filling-beetroot-currant/)

Nature Line's raw vegan bar with beetroot and red currant filling is a free-from snack option. The snack bar is made without added sugar and boasts a formula that's additionally free from gluten, soy, grains, GMO ingredients and dairy. The [date-based bar](https://www.trendhunter.com/trends/chocolate-date-bark) is packed with dried mulberries and currants, as well as a few vegetables like dried carrots, as well as rosemary extract.

Brightly colored and nutrient-dense, beets are emerging as a [new superfood](https://www.trendhunter.com/trends/beet-salad-swirl) in the form of everything from powdered supplements to salsas and latte mixes. At the same time, consumers are seeking out [free-from snacks](https://www.trendhunter.com/trends/junkless-drizzled)—which have made it into the mainstream and no longer just appeal to those who are following certain kinds of specialty diets—for their ability to share all-around better-for-you benefits for one's health and well-being.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 58% | Activity: 16% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Emerging Superfood: Beets:** Opportunity to develop innovative beet-based products and supplements.
- **Free-from Snacks:** Potential to create new snack options that cater to dietary restrictions and health-conscious consumers.
- **Mainstream Appeal of Specialty Diets:** Chance to capitalize on the growing market of consumers seeking specialty diet-friendly products.

### Industries Being Reshaped

- **Food & Beverage:** Opportunity to create new beet-based products and free-from snack options.
- **Health & Wellness:** Potential to develop innovative superfood supplements and products for health-conscious consumers.
- **Specialty Diets:** Chance to provide a wide range of specialty diet-friendly products that cater to different dietary restrictions.

## Related on Trend Hunter

- [Minimally Processed Snack Bars](https://www.trendhunter.com/trends/fruit-nut-bar.md)
- [Free-From Pressed Bars](https://www.trendhunter.com/trends/pressed-bars.md)
- [Slow Release Energy Bars](https://www.trendhunter.com/trends/rawq-cacaoraspberrywalnut-bar.md)
- [Satiating Soft-Baked Bars](https://www.trendhunter.com/trends/hearty-bars.md)
- [Beet Jerky Snacks](https://www.trendhunter.com/trends/beet-jerky.md)
- [Date-Sweetened Chocolate Bars](https://www.trendhunter.com/trends/naturally-sweetened-chocolate-bar.md)
- [Cafe-Inspired Vegan Protein Bars](https://www.trendhunter.com/trends/barebells-vegan-bars.md)
- [Produce-Forward Refrigerated Bars](https://www.trendhunter.com/trends/field-farmer1.md)
- [Smart Snacking Bakery Bars](https://www.trendhunter.com/trends/natures-bakery-snack-bars.md)
