# Vegan Bake-Offs Toronto Celebrates Healthy Alternatives Through a Mouth-Watering Competition By Meghan Young | Published 2015-03-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vegan-bakeoff References: [bakeoff.veg](http://bakeoff.veg.ca/) Toronto hosts its annual Vegan Bake-Off this month. A friendly competition that not only shows off the capabilities of the contestants, but also the alternatives to more traditional desserts. As people continue to embrace healthier lifestyles as well as become more aware of the multitude of benefits surrounding [meat-free diets](https://www.trendhunter.com/trends/toppers-pizza-vegan-pizzas), it is only natural that Vegan Bake-Offs would exist. A great foil to the Annual Vegetarian Food Festival, which is held by the [Toronto Vegetarian Association](https://www.trendhunter.com/trends/blue-jays-cans), the [Totally Fabulous](https://www.trendhunter.com/trends/dibo) Vegan Bake-Off is a one-day event that celebrates a range of creative recipes for cupcakes, cookies, pies, tarts and more. By going beyond sugar, this event also speaks to a larger issue that is currently plaguing people's health. The Vegan Bake-Off takes place on March 15, 2015. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 6% | Activity: 21% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Plant-based Desserts:** The rise of vegan bake-offs highlights consumer interest in plant-based desserts and presents an opportunity for bakeries to create new offerings. - **Healthy Eating:** As people embrace healthier lifestyles, vegan bake-offs showcase healthy dessert alternatives and create a market for desserts with alternative ingredients. - **Alternative Diets:** Increasing awareness of the benefits of alternative diets creates a market for vegan and plant-based desserts that cater to a wider range of dietary preferences. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can leverage the trend of vegan bake-offs by creating new product lines to accommodate the growing demand for plant-based, healthy desserts. - **Bakery:** Bakeries can capitalize on the trend of vegan bake-offs by creating new, innovative plant-based dessert recipes to keep up with consumer demand for healthier dessert options. - **Event Management:** The rise of vegan bake-offs presents an opportunity for event management companies to organize and host similar events for health-conscious consumers looking for alternative dessert options. ## Related on Trend Hunter - [Vegan-Based Music Festivals](https://www.trendhunter.com/trends/vegandale.md) - [Veganism-Celebrating Food Festivals](https://www.trendhunter.com/trends/vegfest-free.md) - [Seasonal Free-From Pies](https://www.trendhunter.com/trends/southern-roots-vegan-bakery.md) - [Festive Dairy-Free Cupcakes](https://www.trendhunter.com/trends/vegan-sugar-spice-cupcake.md) - [Plant-Based Coupon Books](https://www.trendhunter.com/trends/plantbased-coupon.md) - [Compassionate Dietary Choices Ads](https://www.trendhunter.com/trends/dairyfreetoronto.md) - [Festive Cookie Exchanges](https://www.trendhunter.com/trends/kelsey-elizabeth-cakes.md) - [Kosher Vegan Cookies](https://www.trendhunter.com/trends/plant-based-vegan-cookies.md) - [Health-Focused Plant-Based Baking Mixes](https://www.trendhunter.com/trends/plantbased-baking-mix.md)