# Plant-Based Bacon Alternatives The Vivera Vegan Bacon Pieces are High in Protein By Michael Hemsworth | Published 2019-06-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/vegan-bacon-pieces References: [foodbev](https://www.foodbev.com/news/vivera-expands-meat-alternative-portfolio-with-new-bacon-pieces/) & [vivera](https://www.vivera.com) The Vivera Vegan Bacon Pieces are a new option for consumers to pick up when looking to infuse their choice of recipe with the rich, smoky flavor of bacon without any of the associated meat in the mix. Boasting a 100% fat-free profile, the [vegan bacon product](https://www.trendhunter.com/trends/streaky-beef-bacon) is high in fiber, high in protein and even a source of vitamin B12 and iron to provide nutrient support for those who don't consume meat in their diet. The product is simple to prepare by being cooked prior to use in your choice of recipe and will deliver the familiar taste of bacon in a manner that is [suitable for vegetarians and vegans alike](https://www.trendhunter.com/trends/vegchop). The Vivera Vegan Bacon Pieces has been made available initially at [Sainsbury's](https://www.trendhunter.com/trends/bacon-lardons) locations in the UK as of May 15. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 35% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Foods:** The rise of plant-based alternatives in the food industry opens opportunities for innovative meat substitutes. - **Vegan Diet:** The increasing demand for vegan products creates a need for plant-based alternatives in various food categories. - **Functional Food:** The development of plant-based products with added nutrients like vitamin B12 and iron presents an opportunity for the functional food market. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry can explore the potential of developing more plant-based alternatives to cater to the growing demand for vegan options. - **Health and Wellness:** The health and wellness industry can tap into the trend of functional foods by creating plant-based products enriched with additional nutrients. - **Grocery Retail:** Grocery retailers have the opportunity to expand their product offerings by stocking plant-based bacon alternatives to meet the needs of vegetarian and vegan consumers. ## Related on Trend Hunter - [Plant-Based Smoked Bacon](https://www.trendhunter.com/trends/plant-based-smoked-bacon.md) - [Delectable Plant-Based Bacons](https://www.trendhunter.com/trends/plantbased-bacons.md) - [Meatless Bacon Cubes](https://www.trendhunter.com/trends/meat-free-bacon.md) - [Plant-Based Bacon Lardons](https://www.trendhunter.com/trends/bacon-lardons.md) - [Low-Fat Plant-Based Bacon](https://www.trendhunter.com/trends/77-foods-bacon.md) - [Plant-Based Bacon Crumbles](https://www.trendhunter.com/trends/crumbled-bacon-toppings.md) - [Pre-Cooked Vegan Bacon Snacks](https://www.trendhunter.com/trends/bacon-snack-factory.md) - [Seaweed-Based Bacon Alternatives](https://www.trendhunter.com/trends/umaro-foods.md) - [Better-for-You Plant-Based Bacon](https://www.trendhunter.com/trends/ozo-plantbased-bacon.md)