# Award-Winning Clear Protein Powders VEGAIN Nutrition Inc. Celebrates Its SURGE™ Clear Protein By Kalin Ned | Published 2025-11-25 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/vegain-nutrition References: [newswire](https://www.newswire.ca/news-releases/vegain-s-surge-tm-clear-protein-wins-gold-for-product-of-the-year-827785107.html)  VEGAIN Nutrition has received the Gold medal in the Product of the Year category at the BC Food & Beverage Awards for its SURGE™ [Clear Protein](https://www.trendhunter.com/trends/bloom-nutrition-clear-protein), a product recognized as the first of its kind in the North American market. The SURGE™ Clear Protein powder is distinguished by its [transparent appearance and juice-like consistency](https://www.trendhunter.com/trends/clear-protein-refreshers), which allows it to contrast with the thick, milky texture typical of most protein supplements. Each serving is formulated to provide twenty-five grams of plant-derived protein without any sugar content. Through SURGE™ Clear Protein, VEGAIN Nutrition addresses common consumer complaints associated with traditional protein shakes, such as a feeling of heaviness, gastrointestinal discomfort, and an unappealing chalky texture. The brand utilizes a proprietary manufacturing method to remove the bitter aftertaste and undesirable physical properties like foaming often found in [plant-based protein sources](https://www.trendhunter.com/trends/performance-protein-creatine). Image Credit: VEGAIN Nutrition ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 55% | Activity: 53% | Freshness: 57% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Related on Trend Hunter - [Protein-Packed Sparkling Beverages](https://www.trendhunter.com/trends/clear-protein-drink.md) - [Lightly Flavored Protein Supplements](https://www.trendhunter.com/trends/myprotein-clear-whey-splash-of.md) - [Replenishing Protein Drinks](https://www.trendhunter.com/trends/clear-protein-by-arrae.md) - [Refreshing Pea Protein Drinks](https://www.trendhunter.com/trends/nowhey.md) - [Clear Protein Variety Packs](https://www.trendhunter.com/trends/clear-protein-variety.md) - [Clear Protein Powders](https://www.trendhunter.com/trends/clear-protein-powder.md) - [Flavorful Clear Protein Brands](https://www.trendhunter.com/trends/clear-protein.md) - [Tropical Protein Mixes](https://www.trendhunter.com/trends/ascent-clear-whey-protein-isolate.md) - [Performance-Driven Nutrition Lines](https://www.trendhunter.com/trends/2025-rebrand.md)