# Reflective Slap Bands Vedante is a B Corporation Reducing Nighttime Visibility Accidents By Tiana Reid | Published 2013-01-13 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/vedante References: [bcorporation.net](http://www.bcorporation.net/community/directory/vedante) & [vedante](http://vedante.com/) Vedante is a certified [B Corporation](https://www.trendhunter.com/trends/blk-bold1) that brings attention to the need for safety precautions, especially in rural areas. The company also offers reflective dog accessories such as collars and leashes. The overall goal is to meld the fashion industry with reflective and high visible clothing so as to impact both industries in the goal of reducing nighttime visibility accidents whether those accidents happen to cyclists, pets or pedestrians. "There are no current US legal entities which empower mission/profit based companies," write Vedante on the B Corporation community directory page. "We are a member to encourage and support legislation of a "B Corporation", to certify Vedante's social and profit based mission and to collaborate with other companies who are B Corporations." **Contact Information** Vedante [website](http://vedante.com/) Vedante on [Facebook](https://www.facebook.com/Vedante) Vedante on [Twitter](https://twitter.com/VedanteFDN) Vedante on [YouTube](http://www.youtube.com/user/vedantecorp) ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 47% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What's Driving This Trend - **Fashionable Reflective Clothing:** There is an opportunity for the fashion industry to create reflective and high-visibility clothing that merges style with safety. - **Nighttime Visibility Solutions:** The demand for innovative nighttime visibility products, such as reflective slap bands, presents an opportunity for companies to develop new and effective solutions. - **B Corporation Movement:** The emergence of B Corporations as mission-driven businesses opens up opportunities for collaboration and legislative changes to support socially and profit-based enterprises. ### Who This Affects Most - **Fashion Industry:** The fashion industry can leverage the demand for safety clothing by incorporating reflective and high-visibility elements into their designs. - **Pet Accessories Industry:** Companies in the pet accessories industry can tap into the market for reflective dog accessories like collars and leashes, providing both functionality and style. - **Safety Equipment Industry:** The safety equipment industry can explore new product lines focused on improving nighttime visibility and reducing accidents, such as developing advanced reflective technology. ## Related on Trend Hunter - [Tech-Visible Bike Reflectors](https://www.trendhunter.com/trends/radian-wingman.md) - [High Visibility Activewear Ranges](https://www.trendhunter.com/trends/ciele-nite-rite.md) - [Contemporary Eco-Friendly Pet Accessories](https://www.trendhunter.com/trends/biting-edge-1.md) - [Sustainable Dog Clothes Brands](https://www.trendhunter.com/trends/pet-passion.md) - [Stylish Safety Stickers](https://www.trendhunter.com/trends/bike-helmet-reflective-star-decals.md) - [Pet Safety Collars](https://www.trendhunter.com/trends/pet-safety.md) - [360° Reflective Pedelec Helmet](https://www.trendhunter.com/trends/reflective-helmet-pedelec.md) - [Gesture-Controlled Turn Signal Armbands](https://www.trendhunter.com/trends/flasher-armbands.md) - [Sustainable Premium Pet Accessories](https://www.trendhunter.com/trends/premium-pet-accessories1.md)