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# Green Lottery Tickets
Loto-Québec’s Évasion Scratch Ticket is Made from 100% Recycled Materials

By Caitlyn Fernandez | Published 2022-01-17 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/vasion-scratch-ticket
References: [rollandinc](https://www.rollandinc.com/newsroom/world-first-loto-quebec-launches-lottery-ticket-made-100-recycled-materials-produced-rolland/) & [societe.lotoquebec](https://societe.lotoquebec.com/en/media-and-partners/press-releases/2021/janvier/societe-papiers-rolland-2021-01-22)

![Green Lottery Tickets](https://cdn.trendhunterstatic.com/thumbs/467/vasion-scratch-ticket.jpeg)

Loto-Québec has teamed up with [Scientific Games](https://www.trendhunter.com/trends/ilottery-program) and Rolland to produce the 'Évasion scratch ticket' — lottery tickets made from 100% recycled materials. Not only is the Évasion scratch ticket printed on recycled material, but the ink is also an [environmentally friendly, water-based ink](https://www.trendhunter.com/trends/innova-plus-ncf-inks). According to the article, it is "the smallest environmental footprint in the industry."

Many consumers are more eco-conscious of their purchases and their environmental footprint. With the knowledge that most of Loto-Québec's scratch tickets are FSC-certified, which stands for the [Forest Stewardship Council](https://www.trendhunter.com/trends/paperbased-solution), they can quickly identify its support of responsible forest management. Proper forms of sorting recycled materials help promote the circular economy of post-consumer recycled products. Also, all Loto-Québec products can be recycled, making for a greener local environment and reducing its environmental footprint.

Image Credit: Rolland, Loto-Québec

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 44% | Activity: 10% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Eco-friendly Lotteries:** Lottery companies can explore using environmentally friendly materials and inks to create sustainable products with small environmental footprints, appealing to eco-conscious consumers.
- **Circular Economy Promotion:** Promoting the circular economy of post-consumer recycled products can be a trend in the lottery industry, providing more sustainable solutions by enabling proper forms of sorting and recycling of materials.
- **FSC Certification:** Lottery companies can pursue FSC certification as a way to prove their support of responsible forest management, which will increase their appeal to environmentally conscious consumers.

### Where This Applies

- **Lottery Industry:** The lottery industry can embrace environmentally friendly options such as recycling materials and FSC certification to attract eco-conscious consumers while reducing their carbon footprint.
- **Printing Industry:** The printing industry can explore more sustainable options such as water-based inks and FSC-certified paper to help businesses in their shift to environmentally friendly products.
- **Sustainability Industry:** The sustainability industry can offer new solutions and technologies for companies to produce lotteries and other products using eco-friendly and recycled materials

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