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# Culinary-Inspired Vodka Sodas
VAQIT's Real Vodka Sodas are Low in Calories and Alcohol

By Laura McQuarrie | Published 2023-07-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/vaqit
References: [womenshealthmag](https://www.womenshealthmag.com/food/g44407117/low-sugar-drinks/) & [letsvaqit](https://letsvaqit.com/why-vaqit/)

![Culinary-Inspired Vodka Sodas](https://cdn.trendhunterstatic.com/thumbs/510/vaqit.jpeg)

A beer allergy and a craving for [low-ABV cocktails](https://www.trendhunter.com/trends/edinburgh-gin-raspberry-collins) inspired the creation of VAQIT, a brand that makes real vodka sodas with plenty of free-from features. These canned drinks boast just 100 calories or less, as well as no added sugar or sodium. These refreshing, [ready-to-drink cocktails](https://www.trendhunter.com/trends/zeroes-beverages) can be found in culinary-inspired varieties like Clementine Pineapple, White Peach Ginger and Strawberry Guava, which come in at only 4% ABV, with more new flavors to follow.

Consumers' growing thirst for [canned, low-alcohol cocktails](https://www.trendhunter.com/trends/bluebird-hardwater1) can be traced to a desire for portability, convenience, moderation and consideration for different lifestyle needs and preferences. These well-crafted, crisp and refreshing cocktails offer the potency and smoothness of a six-times distilled traditional spirit with elevated fruit flavors that appeal to a wide range of palates.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 41% | Activity: 49% | Freshness: 17%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Low-alcohol Cocktails:** The demand for canned, low-alcohol cocktails is driven by consumers' desire for portability, convenience, and moderation.
- **Culinary-inspired Flavors:** Culinary-inspired varieties like Clementine Pineapple, White Peach Ginger, and Strawberry Guava provide innovative flavor combinations that appeal to a wide range of palates.
- **Free-from Features:** Brands like VAQIT that offer vodka sodas with no added sugar, sodium, and low calorie content tap into the increasing demand for healthier, guilt-free alcoholic beverages.

### Who This Affects Most

- **Alcoholic Beverage Industry:** The rise in popularity of low-alcohol cocktails presents opportunities for brands to tap into a growing market segment and cater to consumers' changing preferences.
- **Canned Drink Industry:** The increasing demand for convenient, ready-to-drink cocktails in cans opens up new possibilities for innovation and product development within the canned drink industry.
- **Health and Wellness Industry:** The creation of vodka sodas with free-from features aligns with the growing trend for healthier and more mindful consumption, providing opportunities for brands in the health and wellness industry.

## Related on Trend Hunter

- [Low-Calorie Sugar-Free Cocktails](https://www.trendhunter.com/trends/vk-soda.md)
- [Citrusy Branded Spirit Cocktails](https://www.trendhunter.com/trends/skyy-vodka-soda.md)
- [Low-ABV Canned Cocktails](https://www.trendhunter.com/trends/tattersall-distilling-canned-cocktails.md)
- [Low-Calorie RTD Vodka Cocktails](https://www.trendhunter.com/trends/vodka-refreshers.md)
- [Bar-Quality Canned Cocktails](https://www.trendhunter.com/trends/barquality-canned-cocktails.md)
- [Fruit-Forward Vodka Cocktails](https://www.trendhunter.com/trends/squeezed-vodka-cocktails.md)
- [Fruity Vodka Sodas](https://www.trendhunter.com/trends/truly-vodka-soda.md)
- [High-ABV Premium Cocktails](https://www.trendhunter.com/trends/avenue-8.md)
- [Internationally Inspired Low-ABV Cocktails](https://www.trendhunter.com/trends/spirited-brands.md)
