# Wave Rider Kicks The Vans Vault Surf Shaka Pack Makes Waves on Dry Land By Robyn Currie | Published 2010-01-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/vans-vault-surf-shaka-pack References: [hypebeast](http://hypebeast.com/2010/01/vans-vault-2010-spring-surf-shaka-pack/) & [shop.vans](http://www.shop.vans.com) Another year, another winter, and another season of me complaining about how I wish I was some place warmer. Some place I could surf, at least the [Vans](https://www.trendhunter.com/trends/vans-x-queer-surf) Vault Surf Shaka Pack is here to appease my longing. Breaking out the [Jim Phillips screaming hand graphic](https://www.trendhunter.com/trends/vans-otw-x-undercover) and employing it on a variety of different styles, the Vans Vault Surf Shaka Pack are almost as good as lounging after a day at the beach. Okay, they are not at all like that, but at least they look cool. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 46% | Activity: 12% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Surf-inspired Footwear:** Opportunity to create innovative and stylish footwear designs inspired by surfing culture and graphics. - **Outdoor Lifestyle Fashion:** Opportunity to develop clothing and accessories that cater to individuals longing for warm weather and surfing experiences. - **Graphic Print Collaboration:** Opportunity to collaborate with artists and designers to create unique graphic prints for apparel and footwear. ### Industries Being Reshaped - **Footwear:** Disruption opportunity for footwear brands to incorporate surf-inspired designs and graphics into their product lines. - **Fashion:** Disruption opportunity for the fashion industry to create outdoor lifestyle clothing and accessories that capture the essence of surfing culture. - **Art and Design:** Disruption opportunity for artists and designers to collaborate with fashion brands to create graphic prints inspired by surfing and beach culture. ## Related on Trend Hunter - [Surf-Inspired Pride Collections](https://www.trendhunter.com/trends/vans-x-queer-surf.md) - [Streetwear Skate Remixes](https://www.trendhunter.com/trends/new-future.md) - [Surf-Inspired Skate Collections](https://www.trendhunter.com/trends/yusuke-hanai-2.md) - [Fashion-Inspired Skate Shoes](https://www.trendhunter.com/trends/old-skool-36-souvenir.md) - [Graphic Skate Sneakers](https://www.trendhunter.com/trends/vans-otw-x-undercover.md) - [Textural Collaborative Bold Sneakers](https://www.trendhunter.com/trends/passport-1.md) - [Reimagined Skate Classic Shoes](https://www.trendhunter.com/trends/charms-pack.md) - [Horse-Themed Skate Shoe Packs](https://www.trendhunter.com/trends/liu-bolin-x-vans.md) - [Reworked Rugged Skate Shoes](https://www.trendhunter.com/trends/oamc-x-vans.md)