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# Street Art Footwear
Artists Collaborate On Vans OTW Line

By Armida Ascano | Published 2010-08-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/vans-otw
References: [vans](http://www.vans.com/otw/) & [hypebeast](http://hypebeast.com/2010/05/vans-otw-bedford-collection/)

Sneakers have been a big part of street fashion since the early 1980's, with a large contribution from the [Vans](https://www.trendhunter.com/trends/otw-by-vans1) brand of skateboarding shoe. The Vans OTW premium collection pays homage to the individualistic artistry of street fashion by featuring four urban artists as third party designers.

The artists range from graffiti artists to photographers. Twins Ako and Atiba Jefferson, Eric Elms, and Dimitri Coste collaborate to make Vans OTW a line of footwear rich with slim silhouettes, funky fabrics and street sophistication.

Vans OTW line is available at Vans retailers across the globe.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 54% | Activity: 27% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **Street Art Footwear Collaboration:** A trend where footwear brands collaborate with street artists to design shoes that reflect their unique style and creativity.
- **Urban Art Inspired Sneakers:** A trend where sneakers are designed with a focus on urban art and graffiti as an inspiration.
- **Personalized Streetwear:** A trend where customers can personalize their footwear with street art and graffiti designs.

### Sectors Adopting This

- **Streetwear:** A streetwear industry trend that is focusing more on incorporating street art and graffiti styles on their clothing and footwear.
- **Art and Design:** An industry that can collaborate with footwear brands to create unique and appealing designs that reflect urban art and graffiti.
- **Sports and Athletic Footwear:** A trend where sports and athletic footwear brands incorporate street art and graffiti elements to create unique and stylish shoes for their customers.

## Related on Trend Hunter

- [Artist-Inspired Footwear Partnerships](https://www.trendhunter.com/trends/otw-by-vans1.md)
- [Premium Explorative Skate Products](https://www.trendhunter.com/trends/otw-by-vans-1.md)
- [Ambassador-Focused Footwear Campaigns](https://www.trendhunter.com/trends/vans.md)
- [Technical Denim-Worked Sneakers](https://www.trendhunter.com/trends/vans-otw-and-fdmtl.md)
- [Knitted Heritage Skate Sneakers](https://www.trendhunter.com/trends/knit-pack.md)
- [Dynamic Graphic Skate Sneakers](https://www.trendhunter.com/trends/sr-studio-la-ca.md)
- [Graphic Skate Sneakers](https://www.trendhunter.com/trends/vans-otw-x-undercover.md)
- [Experimental Footwear Collections](https://www.trendhunter.com/trends/authentic-prima.md)
- [Magazine-Joint Premium Capsules](https://www.trendhunter.com/trends/otw-by-vans-and-hommegirls.md)
